Merchants' entry into the business is originally a category with fierce competition. If you want to make effective achievements, you can't simply adjust the accounts. Here are some aspects for your reference.

First of all, what are the main reasons for the poor bidding effect?

1, the design of the page is not attractive enough, and it is a waste of money to rely entirely on bidding promotion.

2. The promoted keywords are not accurate enough.

3. The keyword matching method is not selected correctly.

I gave up as soon as it didn't work. I didn't expand my mind, and I didn't insist. I just spend money on things.

Secondly, talk about the feasible bidding adjustment ideas.

1, we should pay attention to market analysis, including market situation, competitors' situation, customer needs, and also analyze our own characteristics.

2. Focus on landing pages to improve the appeal to users.

3. Choose keywords accurately and expand keywords.

4. Do a good job in account management and establish plans and units.

5. Do a good job in data analysis and make corresponding adjustments according to the account data.

If we adjust in these directions in time, we will certainly be able to improve. If you are not sure whether you can do it well, you can also find a professional operating company to take charge of your marketing effect.