"What is SEO? The so-called SEO (search engine optimization) simply means that a product or service passes through Baidu or other search browsers, and a keyword associated with this product or service can be displayed on the homepage of Baidu. The technology that can achieve this effect is called SEO, also called Baidu keyword ranking. " First, after seo optimization, more users can find what they want faster;

Second, after seo optimization, the relevant keywords of the website can be ranked high to meet the needs of users;

Third, after seo optimization, people in need can find you faster and earlier;

Fourth, after seo optimization, it provides the natural ranking of search results and increases the credibility;

Fifth, through seo optimization, your website will naturally rank high, increase the number of website views, and promote website promotion and business development; Very effective.

Sixth, seo optimization can increase the exposure of excellent websites and improve the technology of web development;

Seventh, seo optimization can make it easier for people who don't know the network or know little about it to find the network knowledge they need;

Eighth, seo optimization can save online marketing expenses for enterprises.

Why study SEO?

With the rapid development of the Internet era, the traditional business of enterprises is declining, and the number of customers and business volume is getting smaller and smaller. In desperation, many enterprises resolutely chose the big market of Internet, hoping to solve customer and business problems through the network platform.

Yes, SEO can indeed bring a steady stream of customers to some enterprises, and there is no need to pay. It can be said that as long as there is SEO technology, traffic can be done. Therefore, SEO optimizer is the god of wealth in the eyes of many enterprises.

Perhaps so, friends will scoff. Isn't this a profession? As for exaggeration? It's okay. Because you don't know the real charm of SEO yet. It's normal for you not to understand what I said.

So learning SEO can not only support yourself and your family with this craft, but also show really good products and services to users in need and serve the public through this technology. Why not?

The advantage of learning SEO is 1. For individuals:

1.SEO can help you find a job with a good salary. To put it bluntly, SEO is to make enterprises earn more money, so that you can make money, which means you can find a very good job in the enterprise.

2. Start your own business: find a good project product, optimize it through SEO, and let it be displayed in the first time, so that you can get more users to click.

3. SEO optimizers who take orders for optimization are always lacking. Many enterprises do not train a SEO person specially, so if their websites need to be optimized, they can only be outsourced to others, and if you have such technology, you can optimize the enterprise by charging.

You can create a training class to teach others SEO techniques.

Second, for enterprises:

For enterprises, the biggest difficulty is to find customers. Enterprises used to look for business opportunities through newspaper advertisements, direct mail and telephone sales. , but the effect is not very ideal, and the pertinence in the marketing process is not very strong, which often leads to the increase and waste of marketing costs.

So SEO is a targeted way, not looking for a needle in a haystack to find a customer. It enables potential customers with real needs to find the enterprises they need by searching keywords.

The above analysis summarizes why you want to learn SEO and what benefits it can bring you.

SEO is a very promising industry. Whether you are an employee or a company boss, it is a very good reference value to promote yourself or your products.

How to learn SEO?

The best way to learn is to practice. Only by studying and practicing can we grow. r

SEO is not difficult, but it needs a lot of project accumulation to learn skillfully. r

Introductory knowledge: Guangdong Xiaohui's answer is more comprehensive, just understand the relevant knowledge points according to the concept. r

Advanced knowledge: generally, you need to spend money to learn this. At this stage, the focus is on website layout. A good layout can make a good ranking within 1 month. At this stage, I personally suggest that you go to Tencent courses and attend open classes, which will be rewarding. r

Advanced knowledge: learn from the big names in the industry, but this industry is mixed. You may not meet the real great god, and you may not be willing to teach you when you meet him. r

Knowledge only teaches you concepts and ways of thinking. However, to achieve something, we still need to deeply understand the rules and constantly try new ways to play. When you know how to play this game, you are a big shot in this industry.

How about making money with SEO?

There are many ways to realize SEO, which can be divided into three categories according to personal needs: employment, entrepreneurship and part-time job. Most people study SEO for employment. From the perspective of business model, it can also be divided into four categories: selling products or services, website advertising, SEO service outsourcing, and SEO consultants.

Let's analyze three ways to realize SEO from personal needs.

hire

At present, network marketing has become the mainstream. As a kind of search engine marketing, SEO is relatively welcomed by some small and medium-sized enterprises. After all, it is free. Therefore, the demand for talents in this area has been in short supply. So through continuous study and practice, SEO employment is generally not a problem. Many fresh graduates who have no work experience and have different majors have embarked on good jobs by studying SEO. However, not all students who study SEO will have a good way out. After all, it is impossible to learn or not to learn.

start a business

There are many ways for SEO to start a business. Some of them promote their products through SEO, and they can also make money through training services and outsourcing services. However, it is still difficult to start a business to do SEO. In the latter two cases, you need to have a high position in this industry or have many years of experience before you can engage in it. In most cases, it is more reliable to use SEO as a marketing channel to promote your products or services, such as optimizing a website to buy products. Combine your own advantage projects and make your business bigger and bigger through SEO.

part-time job

Part-time job is relatively simple, if you are a person engaged in SEO work. You can use your spare time to pick up some projects and get corresponding rewards by optimizing some keywords. Part-time projects are more flexible, as long as the effect is optimized, it is still possible to earn some pocket money. Do it a little more slowly, or you can take on projects yourself and upgrade your own business.

From the business model, SEO realization can be roughly divided into the following four categories.

Sell products and services

Whether for enterprises or individuals, it is a normal marketing method to promote their products and services through search engines. This is also an effective network marketing strategy. This free promotion method can help many small and medium-sized enterprises avoid the pain of spending too much budget. Therefore, SEO has become the preferred network marketing method for many enterprises.

Advertising realization

This method is more suitable for websites with large traffic, information and resources. Many keywords are ranked through SEO, and the website itself has no specific products or services. Make money by adding some affiliate ads, traffic and click fees. This way of making money needs to accumulate the overall weight and traffic of the website, so it will take a long time and can only be done if the traffic of the website increases.

Project outsourcing

This way of taking orders is more suitable for SEO personnel with a certain level. After all, only when the effect is achieved can others give you money, so it is not suitable for the primary level of SEO. It takes a long time for junior level personnel to spend energy and time. If you don't do some projects, you won't get money, and you will also hurt your self-confidence.

This kind of project is usually a small company, so you need to pay some fees at first, then get the right to operate the website, and make some relatively easy words first to let customers see the effect. This is very important, but once you have some achievements, it will be easier to handle.

SEO consultant

This method is suitable for better SEO personnel or people with many years of project experience. Only provide project solutions or guidance, but I won't carry out every process myself. Just give the plan to the other party, and then the other party will implement it, but it needs guidance and improvement in the process of implementation. And keep communication, so that the optimization scheme can be implemented smoothly.

In fact, there are various forms of SEO realization, and many niche models are also good, such as buying websites, receiving product advertisements, SEO training and so on. Either way, you need to do it in a down-to-earth way, and persistence is the most important thing.

How useful are reptiles?

In the era of big data, we can get more data sources through crawlers, which can be collected according to our purpose, so as to conduct deeper data analysis and obtain more valuable information. Correct network crawling can bring benefits to your business. Because many websites will set up defense mechanisms now, it is necessary to use residential proxy ip to solve this problem. The ip provided by the residential agent is a real device ip, which is anonymous and has high security. Let's introduce the role of reptiles.

1. Competitor price monitoring for e-commerce purposes

2.SEO search engine results page tracking.

3. Travel expenses and news aggregation

4. Brand monitoring and advertising verification

5. Market research and analysis

6. Machine learning

The above content briefly introduces some application scenarios of crawler and how to avoid ip being restricted by websites. Crawlers are essential in the era of big data, which can help you get more network data faster and adjust your business strategy in time.