How much does it cost to apply for a marketing planner's certificate? Generally, the application fee is above 1000, which varies at different levels.
Marketing planning career profile:
Marketing planner refers to a person who has a good professional ethics, can use the basic knowledge, methods and means of planning, as well as comprehensive planning execution ability and rich practical experience to provide full planning services for the design and planning of enterprise products, services and creativity, prices, channels, promotions, etc., and has outstanding planning performance, and has obtained the corresponding level of planning qualification certificate through planning qualification training and certification examination for planners.
Occupation grade:
Marketing planning is divided into three levels: primary, intermediate and advanced.
Application conditions:
Intermediate (one of the following)
(1) Having worked continuously in this profession for more than 2 years.
(2) After obtaining the primary certificate of this major, after formal training and study, the age is over 16 years old.
(3) Secondary vocational schools, major-related or counterpart graduates.
(4) College degree or above or students studying.
Advanced (one of the following conditions)
(1) Having worked continuously in this profession for more than 4 years.
(2) high school education or above, engaged in this occupation for more than 2 years.
(3) College degree or above, engaged in this occupation 1 year or above.
(4) College degree or above and the major studied by the college is a counterpart or related major.
Registration materials:
Students who apply for marketing planning need to prepare materials: my electronic photo, any size, red, blue and white; My front and back ID cards; My educational background; Prepare the above materials and give them to the admissions teacher; At the same time pay the relevant registration fee.
Students from all over the country who need registration time, online registration process and examination methods. , you can come to us: Shane Education official website? Inquire about registration and provide convenient entrance examination channels for students all over the country. I hope it will help you.
Extended information
Work content:
Marketing planning, we must first determine the marketing concept, and then plan on the basis of the marketing concept. Marketing planning is to design and plan the products, services, ideas, prices, channels and promotions of the enterprise according to the marketing objectives of the enterprise, so as to realize the exchange process between individuals and organizations. The content of marketing planning includes four aspects: market segmentation, product innovation, marketing strategy design and marketing combination 4P strategy. It is correct to point out that "the essence of marketing is to create the highest perceived value and customer delivered value at the lowest cost", which directly refers to the essence of marketing planning, because only by creating higher customer delivered value can marketing performance continue to grow. It can be said that whether it can bring higher delivered value to customers is the main criterion to measure the level of marketing planning scheme.
The main work of marketing planning includes the following parts:
1. Marketing strategic planning.
2. National marketing of products.
3. First-line marketing team building.
4. Promotion policy formulation.
5. Create a special sales model such as monopoly system.
6. Terminal sales performance improved.
7. Demonstration market construction.
8. Establishment of distribution system.
9. Channel construction.
10. Construction of direct selling system.
1 1. Construction of price system.
12. Investment planning.
13. New product launch planning.
Product planning.
15. Market positioning.
16. Marketing diagnosis.
17 establishment of network marketing platform, etc.
Reference: Marketing Planning