First, the way to invite visitors.
1, ground promotion enrollment
2. Telephone registration invitation
3. Registration channel invitation
Second, the content of the invitation letter
1, evaluation method-evaluation preparation, process, paper evaluation
2. Audition method
3. Sprint before the exam.
4. Free tutoring methods
The second of the top ten enrollment modes of training schools-the famous lecture method;
Marketing selling points-what to talk about and who to talk about
Encourage students-students like to listen, and parents want to listen.
Cut into publicity-marketing leaves no trace (we can solve a series of problems for students)
Sublimation enrollment-word of mouth > on-site registration
The third of the top ten enrollment modes of training schools-the method of continuing classes for old students;
Old students continue to attend classes = enroll students?
1, mature customers-stable students.
2, the number of payment-for example, the third grade students began to study last semester (three times a year x4 grade = 12 x500 yuan =? )
3. Word-of-mouth publicity-the cycle of students' grades
4, the loss of influence-lose an influence eighteen.
The fourth of the top ten enrollment modes of training schools-student enrollment law;
If a student introduces a student every semester, then
1, teaching quality-achievement? Grades? Grades? Grades? competence
2, teacher-led-see what the teacher says.
3. Appropriate incentives-who will be motivated? How to motivate?
4. Parents' communication-the creation of diehard parents
The fifth of the top ten enrollment modes of training schools-multi-class lifelong method;
Diversification of curriculum-why should it be introduced?
Inevitable trend-resist risks-become bigger and stronger
Teacher reserve-the key, put an end to patting the head.
How to promote-why study? Convenient learning and all-round development
Diversified development-what projects will be introduced?
Culture: English saturation-winning composition-blue ocean of mathematics
Mode category: evening tutoring, young connection, study abroad, kindergarten.
The sixth of the top ten enrollment modes of training schools-public relations enrollment method;
School-School Cooperation-Level: Principal-Director of Education-Head Teacher-Classroom Teacher
Distribution of benefits-there needs to be up and down.
Relationship maintenance-beware of the bottomless pit during holidays.
Short-term use-fragile interest chain
Start your own class-higher wages-policy prohibition-relationship breakdown
The seventh of the top ten enrollment modes of training schools-demonstration course method;
Mastering skills-why do students study and why do parents pay?
Grasp the key points-wonderful classroom, cautious commitment and market selling point.
Grasp the psychology of parents and students-the key point of registration (in one step)
Pay a return visit in time-why not sign up and how to get them to sign up
Registration process:
Front Desk-Instructor-Consultant
The eighth of the top ten enrollment modes of training schools-leaflet enrollment method;
Content Determination —— Attraction Point of Staged Market
Design and typesetting-highlighting and retaining
Distribution skills-how to send it?
Publicity scope-how to promote it quickly and widely
Collecting information-the key of the key, how to collect it?
Some types: newspapers, three-fold pages, invitations, posters, fans, greeting cards, blessing characters, handbags, student manuals (exercise books, etc.). ), student book, curriculum, pen, etc.
Nine of the top ten enrollment modes of training schools-online enrollment method;
Demonstrate strength-whether a school has its own website has become a sign of strength. In the near future, parents born after 80s will choose more training schools on the Internet.
Image display-from the school, teachers, courses, culture, achievements and other aspects of display.
Attack in many ways-have websites, information ports, forums and collective websites.
Pay attention to the follow-up effect and improve the effect.
The tenth of the top ten enrollment modes of training schools-the method of achievement publicity;
All-round, three-dimensional and carpet publicity of "upper, middle and lower"
Above: Banners and congratulatory letters are flying all over the sky.
English: Leaflets, posters, newspapers, X-stands, display boards, bulletin boards, parades, large-scale parent-teacher conferences (sharing experiences).
Next: pennant. Stubborn parents agreed to school money.