Work content:

1. Make a weekly sales amount table and a single plan: you can gradually increase the sales amount for four weeks a month. Different e-commerce platforms make different sales amounts, such as the sales amount of 1000 yuan in the first week, and the sales amount can be increased by 20% next week, and then it can be increased by 20% on the basis of last week's sales amount until the sales amount reaches saturation. However, there are different industries in the off-peak season, so it is specific. Brush plan can be compared with peers according to the sales amount of their own stores, and then a brush plan can be made until it exceeds peers or is equal to peers. The off-season can make a good plan for the arrival of the peak season, and the new products can be gradually released in moderation. If there are explosion hazards or explosions, please continue to brush the list.

2. Make a table for the planning of a week's activities (such as penny shopping, holiday activities collection, and other activities in the e-commerce platform): activities are a sharp weapon to earn traffic sources and develop new customers. We need to take an active part in different activities. When the level has not yet reached the requirements, we must take other means to win the number of participants, that is, brush the list. For the basic activities in the e-commerce platform, try to do more activities every week for holidays. If you have nothing to do, you can do your own activities, and then notify the old and new customers who are interested in placing an order through communication tools such as Want Want QQ, email, WeChat and SMS.

3. Check yesterday's traffic chart (business personnel, search optimization, precision marketing, Ali index, taobao index Baidu index), including the source, holding, analysis and promotion of data streams: this is one of the daily tasks that operators must do, and it is also the most important one, which is basically available in different e-commerce platforms. Which baby brings the most traffic, which baby's traffic data is poor, which baby's conversion rate is high, and which baby stays the longest, all of which need to be recorded in a table every day, and then analyzed one by one, making a brushing plan according to different situations, redesigning the title to optimize the details page, and then according to three index signs (Ali index, Taobao index, Baidu index) or the search box of the e-commerce platform,

4. Check the industry trends (hot product trends, news search, forums, peer stores, Taobao, Ali, JD.COM and other e-commerce platforms): This is not a necessary workload every day, but it is an essential task. Specific methods can go to industry websites, industry forums and industry post bars to browse more, pay more attention and search more. Peer understanding can find out the top ten shops in the industry, and click to view their explosions and transactions from time to time. It is best to find out every top ten store on every e-commerce platform, make a list and analyze your own advantages, either price advantage, product quality advantage or service advantage.

5 Articles with no less than 1000 words per day: No matter whether the writing is good or bad, you need to keep the number of manuscripts every day, or you can learn from other people's articles, generally borrowing other people's articles and creating half of them yourself; Or you can use other people's articles to comment, or you can use news to comment, but don't talk about politics; Or you can translate foreign articles into Chinese and publish them; Or you can talk about your life feelings or something. In the articles listed above, we insert our products or brands of our products or insert links, so-called soft articles.

6. Fill in, publish and reply to the dynamic content of Weibo WeChat QQ: keep the content updated every day and reply to other people's news in time. These all explain our online status. It is best to keep the registered account name unified in all communication tools. This is for management and brand effect. Don't forcefully advertise the published content. To be exact, don't publish any hard advertisements. It is you. This is not worth the loss, and it has no effect. So what kind of content do we need to publish to get the recognition of friends and the attention of strangers, and at the same time, we can properly sell our products? We'd better publish industry knowledge, hot news trends, jokes that everyone likes, funny pictures, our life experience and our promotion activities, but don't publish the promotion activities too frequently.

7. Advertising (including online sales, third-party service software, advertising spaces in important positions of other websites and forums): The basic skills in the store are already the best.