1, commodity management. Opening a clothing store is very afraid of inventory. Clothes that can't be sold at the end of the year can only be sold at low prices, which will lose money and damage the image of the store. So try to avoid a large inventory at the end of the year. At this time, the importance of commodity management is reflected. It is necessary to replenish the goods in time to avoid the sales performance being affected, and to take stock to provide reference for future purchases.
2. Staff management. It is necessary to provide professional training for employees, teach them how to think from the perspective of customers, and teach them how to provide quality services to customers. If the sales are done well, customers may become repeat customers. After a certain number of repeat customers, the business of clothing stores need not worry.
3. Decoration design. No matter whether the store is big or small, the arrangement of containers and clothing racks in clothing stores must be conducive to customers' walking and have a certain sense of exploration. For example, some shops can design the passage into an inward extending S-shape, so that customers can stay in the store for a longer time and increase the probability of buying clothes.
4. Combine online and offline. Now that the Internet is so developed, clothing stores can also combine online sales channels. Different from pure online sales, the combination of online and offline allows nearby customers to place orders online and try them on in physical stores, which can bring different experiences to customers.
Beginners should make the following preparations before opening a clothing store:
1, according to the local market survey, establish the positioning of clothing stores. Local consumption level, target group, market demand and saturation, industry competitors, etc. , all need to be carefully understood. After understanding, determine what kind of clothing to sell, what style of clothing, what kind of people to pay attention to, and establish the positioning of clothing stores.
2, looking for clothing supply, grasp how to choose goods. To find a good clothing supply, we need to understand the supply channels and the price levels of each channel, cultivate the vision of picking goods, grasp the consumption psychology of local target groups, and choose the right supply. It is very important to enter the "appropriate" quantity and match the "appropriate" sales volume, which is often difficult to grasp. Therefore, the clothing inventory problem is the "number one enemy" of clothing stores. If this problem is solved, clothing stores can often operate well.
3, store rent decoration and other capital budget control. Shop rent, shop decoration expenses, initial distribution funds, recruitment of salespersons, working capital, etc. All need comprehensive consideration, budget. There is a saying that managing an enterprise is to manage its financial situation, and so is opening a clothing store.
4. You need to prepare the real estate license, store lease contract, ID card and other documents to apply for a business license at the local industrial and commercial bureau, and then apply for a tax registration certificate at the tax bureau after the business license is successfully processed.