The average profit of baby pregnancy products is generally between 10- 15%, and the profits of milk powder, complementary food, diapers and other products are as low as 3-5%. Only small profits but quick turnover can ensure the persistence of profits; In addition, the consumption of baby pregnancy products has a strong consistency, so it is extremely important to cultivate a fixed consumer group. How about opening a maternal and infant shop? At present, successful baby pregnancy stores have established their own consumption files, and do after-sales service or sales follow-up according to the information recorded in the files, which greatly promotes customers' repeated consumption and stabilizes consumer groups. Miss Liang's shop adopts membership system to stabilize high-quality customers. How about opening a maternal and infant shop? Customers who spend to a certain scale can get membership cards, which can be upgraded with the increase of consumption; Members can enjoy lower discounts on shopping, as well as free home delivery, gifts, telephone ordering and other additional services. Do you want to do the business of maternity products? "These humanized management measures have become the characteristic weapons of our store and are welcomed by many new and old customers." She said proudly. Business experience: professional service wins loyal customers to do maternal and child products business, okay? Nowadays, pregnant women and young mothers usually lack experience in childbirth and parenting, so they need some professional guidance or suggestions, such as how to care during pregnancy and childbirth, how to add complementary food to their babies and so on. How about opening a maternal and infant shop? If you can easily acquire this knowledge when you buy baby pregnancy products in the store, you will gain the trust of consumers, their consumption behavior will gradually be loyal, and the business in the store will be prosperous and lasting. Do you want to do the business of maternity products? With the support of suppliers, Miss Liang's shop often invites some professional medical staff to provide customers with free lectures on basic knowledge such as maternity care, parenting knowledge and healthy eating, which attracts many mothers from surrounding communities to attend. In the usual sales process, employees who have received formal professional training can patiently and meticulously introduce some basic products, nutrition and parenting knowledge to customers. How about opening a maternal and infant shop? "Through this professional service, customers have great trust in our stores and products, and there are more and more repeat customers. Now more than half of the turnover in the store depends on these old customers. " She analyzed. Risk warning: It usually takes 5-6 months for a 1.50 square meter community storefront to achieve the expected profit. Investors should have strength and psychological preparation. How about opening a maternal and infant shop? 2. When the regional market is mature to a certain extent, if it lacks expansion mode and capital, it may be carved up or surpassed by new imitators. Do you want to do the business of maternity products? 3. Some stores are only a few months from opening to closing, mostly because of poor control of purchase channels, miscellaneous products, lack of brand effect and differentiated competitive advantage. Entrepreneurial case: I will take you 20 thousand a month. Entrepreneur: Aunt Jiang (52 years old, retired nurse); Daughter (26-year-old, self-employed) Aunt Jiang worked as a nurse in kindergarten before she retired. Although she is quiet after retirement, she still wants to do something related to children. How about opening a maternal and infant shop? After graduating from Chen Ting University, her daughter worked as a clerk in an office. After understanding her mother's thoughts, Chen Ting was very much in favor of her opening a baby shop. Do you want to do the business of maternity products? So they went to the market together and went through the formalities. As soon as the store opened, she resigned and became her mother's right-hand man. Joining process: