The shopping center is undergoing earth-shaking changes. The traditional way of communication between corporate marketing and public relations departments and customers has long been subverted. If you can't introduce this change into your own enterprise in time, you can only watch yourself being surpassed by your competitors. No matter what industry you are in. Follow-up strategy: Have you analyzed your peers? What's the difference between your company's website peers? Why can others have a good website ranking? Do you want someone to order you and spend a few dollars on it? What do the website technicians of your company do every day? SEO Marketing Have you used the technology of the website? .......
Without absolute things, there are advantages and disadvantages. If you make good use of it, you will win the market quickly in a short time. Now service industries such as waste collection (material recycling) and housekeeping (housekeeping companies) can take orders through online marketing. The key depends on how you use online marketing to make money for you and pull business. Just make a few fewer turns. The shopping center is undergoing earth-shaking changes. The traditional way of communication between corporate marketing and public relations departments and customers has long been subverted. If you can't introduce this change into your own enterprise in time, you can only watch yourself being surpassed by your competitors. No matter what industry you are in. From being like a supermarket, the network has no borders and shop around.
The most important thing in planning a website before starting a business is to do the following:
1, marketing website production, the website is like the company's front desk, if there is no front desk, others will come to your company to talk about business, and others may not choose you at the same price. The website must be a small portal. Never use a ten-page junk website sent by an internet company. Our company has a technical team of more than 65,438+000 people to provide online marketing services. We have many years of experience in web design and WAP and 3G website production, (basic website 1.800 yuan, small portal 4,500 yuan, portal 1.500 yuan, 3G website 5,000 yuan. Just give us your phone number, contact information and company profile, and we will take care of the rest. Provide customers with one-stop services such as planning, production, SEO, training, original documents and regular website backup.
2. Website SEM search marketing. Nowadays, there are more and more websites of small and medium-sized enterprises, but there are not many talents who know online marketing in small and medium-sized enterprises. Usually the websites of small and medium-sized enterprises are made and maintained by network service providers, but network service providers only make websites, regardless of network marketing. This is one of them. Second, the cost of network promotion is too high, some small and medium-sized enterprises can't afford it, and website optimization doesn't have to pay the cost of click. Therefore, if you have the opportunity to save the cost of network marketing, you should pay close attention to website optimization and make your website an industry champion, and orders will automatically come to you. SEO can be optimized from the following aspects: URL, title, META tag, text title, text content, ALT tag and web page link.
3. Spend money on advertising. There is no such thing as a free lunch. Everyone knows that if you want customers to find you, it can be said that search bidding advertisements can help customers find you faster, but the website must be professional and never use dozens of pages. Note: Never cooperate with companies that send spam websites, because the websites sent cannot compete with your competitors. After your advertisement is finished, your website should go to bed, and eventually a vicious circle will be formed. There is no absolute thing, and everything has advantages and disadvantages.
4. Never use any self-help website or advertising company to send websites for cooperation, because once used, you will have no domain name ownership, space management authority, FTP username and password, domain name username and password, etc. And SEM marketing cannot be managed independently. If it is used for advertising, you can only burn money and click. Don't cooperate with the company to cheat advertisers Baidu and Google to send a junk website, because how can the website sent be compared with your competitors? After your advertisement is finished, your website should go to bed, and finally a vicious circle will be formed. There is no absolute thing, and everything has advantages and disadvantages.
Scope and scope of this service:
E-commerce website production: Our technical team provides website production, optimization, implementation, operation and maintenance for different enterprise websites and e-commerce websites, and has rich practical experience in network marketing, so that website optimization goes deep into every detail of website operation, which is the basic guarantee for the success of e-commerce.
The specific steps are as follows: free consultation > industry analysis > signing contract > on-site production > brand marketing.
Program realization
Brand formulation: under the overall brand strategy system of customers, it can provide brand marketing strategies for brands on Internet media and online people, and also help customers formulate and sort out the overall market.
Brand strategy.
Creative design: it can complete the creativity, design and production of online interactive advertisements for customers, and complete the planning, design, production, operation and maintenance of enterprise websites, online activity platforms, enterprise e-commerce platforms and online office platforms, as well as the development and maintenance of network system programs required by customers.
Execution of marketing activities: responsible for establishing and coordinating the relationship between customers and various media, establishing a public relations monitoring and guarantee mechanism, and carrying out related execution matters including news release, online public relations activities and related online advertising activities involving offline cooperation.
The company is headquartered in Beijing and has branches in Shanghai, Guangzhou and Wuhan. Gathered more than 200 professionals in planning, design, technology and customer service; Have 10 years experience in web design and WAP and 3G website production, from e-commerce website production, 3G website, network SEM marketing, word-of-mouth marketing and blog marketing. Carry out related implementation matters involving online and offline cooperation, including news release, online public relations activities and related online advertising activities.
Provide consulting services; From competition analysis, brand formulation, creative design, production, implementation of marketing activities, the establishment of enterprise e-commerce platform. Design, production, operation and maintenance of OA office platform and development and maintenance of network system programs are one-stop marketing services. We are constantly learning the trend of network marketing, and we are willing to be your partner in enterprise development, training internal network system, enterprise management information system, marketing website establishment, network marketing organization and management personnel for you. Build a leading professional Internet marketing service company integrating online marketing, online media operation and information marketing technology research and development. Take action and use knowledge to create value from the following aspects.
1, market analysis, customer analysis, customer orientation
2. Website positioning
3. Website product planning
4, website function and column planning
5, investment and profit analysis
Specific development and production of the project
1, software architecture
2. Hardware architecture
3. Server and network environment
1, website promotion
2. Market strategy
3. Content management
4. Improve tracking