Make reasonable planning from the perspectives of website structure, content construction scheme and user interaction communication.
SEO optimization can be divided into off-site optimization and on-site optimization. The function of SEO optimization is to improve the natural ranking of keywords in search engines by adjusting and optimizing the inside and outside of the website, so as to obtain more traffic and achieve the expected goals of website sales and brand building.
People suitable for learning SEO: 1, website designers, including: website front desk, website backstage, website artist, website architecture, etc.
2. Website administrators, including: webmaster, website operation director, website planning director, etc.
3. Network entrepreneurs, including personal webmasters and Taobao shopkeepers.
4. Candidates and college students who failed the college entrance examination? What basic knowledge do SEO practitioners need to master? 1, title optimization.
The most important part of SEO in the website is the title part.
Title is the focus of each optimization, and the higher the matching degree between title and target keyword, the better. Therefore, before doing SEO, we must carefully analyze keywords and optimize the title.
2. Optimization of the beginning and end of the article.
For search engines, the higher the content, the more important it is, but it is also important to end at the bottom, so our important keywords should be placed at the head or bottom as much as possible.
3. External chain optimization.
External links are very important in the optimization process. Sometimes external links can directly determine the final ranking of the website. Of course, it does not mean that multiple outer chains must be high. After all, there are many other factors that affect the ranking of websites.
4. Optimization of servers and domain names.
It is best to be concise and organized in the choice of domain name, to ensure that users can remember it easily, and to query their whois information before registration, otherwise they will be easily punished.
Computer training/I think the choice of server space is more important, so you must choose a stable and fast speed, otherwise there will always be problems and your website ranking will easily drop.