Professional lecturers are experts, not products. Relying on the promotion platform of the training company, he amplified the value of his products. It is precisely because of the professional lecturer-training company-enterprise customers that the value chain of the training market has been established and the professional division of labor and orderly development of the training market have been realized. Therefore, I hate the phenomenon that lecturers cooperate with enterprises and train companies to fight price wars and other industries develop in disorder.
It is not easy for training companies to get orders, especially for companies with some VIP customers, so we must choose lecturers carefully. Regarding how training companies choose lecturers, I once wrote an article devoted to this issue, called: Training companies choose lecturers, three disciplines and eight attentions. I won't discuss it in detail here. In short, professional lecturers should cooperate with training institutions to reassure them and vigorously promote the course, on the premise of ensuring the best effect of the course.
I often joke that to judge a lecturer, we should not only look at articles, videos, profiles and courses, but also look at whether he has received professional lecturer training, worked in well-known professional consulting institutions, and served big customers for a long time. At the same time, we should personally communicate with him by telephone to understand his expression and communication skills. Lecturers who make the training company feel too troublesome or have too many classes had better not cooperate.
One of the core values of professional lecturers is to ensure the quality of courses and reassure training companies.
Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.