Main subjects of rural e-commerce: agricultural product information collection, web page design and production, rural e-commerce data analysis and application, online shop operation of agricultural products, customer service and management, online marketing of agricultural products, and mobile commerce.

Introduction to rural e-commerce;

This major cultivates firm ideals and beliefs, develops in an all-round way in morality, intelligence, physique, beauty and labor, and serves the national strategy of "revitalizing the countryside". It has a certain scientific and cultural level, good humanistic quality, professional ethics and innovative consciousness, craftsmanship of Excellence, and strong employability and sustainable development ability.

This major needs to master the professional knowledge and skills of rural e-commerce, and should be oriented to modern agricultural sales, marketing promotion, operation management and customer service, and be able to engage in high-quality skilled talents in rural network sales, marketing promotion, operation management and customer service.

Graduates can engage in marketing promotion, new media operation, customer service, operation management and other related work in rural e-commerce operation and its work chain.