When training schools do enrollment propaganda, the key work is to distribute leaflets. There is no problem in handing out leaflets. The key is implementation. We should choose key areas, that is, places with consumer groups. Actually, I still suggest putting up more posters. New Oriental relies on it for publicity. Up to now, posters are still the mainstay. But we must form an overwhelming feeling. At first glance, it is an ocean of posters. Internal students introduce personal commissions. Call your former classmate. Now share the following enrollment strategies:

First, a large number of leaflets should be distributed in the community to let parents know about the project; Distribute leaflets to communities and schools; Among them, leaflets are distributed not only in the community, but also in many shops contracted by individuals. Leaflets in shops are mainly distributed in newspapers, which can increase readability and avoid the expulsion of security guards in shopping malls. If the main publicity is written newspapers, they can also be placed directly on the bookshelves of shops along the street to achieve the effect of spreading all over the region. It is basically useless to distribute leaflets directly to students. It should be good to find out the time of the parent-teacher meeting and send it to the school gate.

Second, hang banners in key areas, including the main entrances and exits of the community and the main streets of the city, and post posters;

Third, seek advice from people with excellent eloquence; Write a complete handbook for parents. In this manual, the general situation of the training, the background of the organizer, the concept of running a school, the characteristics of running a school, the charging standard, the admission instructions and so on are introduced in detail. If parents come to consult, send a copy.

Fourth, let internal students carry out publicity;

Five, put forward the study assignment free computer, etc. (For internal students, we can adopt the policy of "paying tuition fees for next semester in advance, signing up for winter vacation classes and learning computers for free".

Additional products: I don't think selling additional products is suitable for extracurricular tutoring of primary and secondary school students. What can be sold are textbooks and problem sets. In fact, it doesn't make much money at all, but it leaves a bad impression on people. If possible, textbooks and problem sets should be distributed to registered students free of charge. You don't need to hire a special teacher to learn computer and other similar donated subjects, you only need computer first-and second-level staff to teach them.

Sixth, old classmates should call back;

7. Invite professional teachers to give lectures;

Eight, make a few exhibition boards and put them outside for parents to consult.

Hang a banner in front of your house to attract everyone's attention.

Ten, according to their own economic strength, selectively in the local media, usually TV stations, newspapers, outdoor billboards for publicity.

With the help of Internet tools, there are some enrollment websites where you can put your school courses. Then they help you recruit students and promote them online. Similar websites, such as: course stack network, who to learn from, etc. It would be better to have the support of the educational administration system (such as friendship between classmates and friends, interconnection of class stacks).