However, it is precisely because of this that domestic e-commerce is becoming more and more mature. Most of the traffic of the e-commerce platform will be in the hands of the head players of various categories, and the top 20% of the merchants have mastered 80% of the traffic. Therefore, domestic e-commerce competition is very fierce. If you are new to electric fans, I suggest you don't invest too much money and energy in domestic e-commerce at first. After all, the domestic e-commerce market has become saturated.
For cross-border e-commerce, the prospect in China is still very broad. The domestic e-commerce market is fiercely competitive, but cross-border e-commerce is still a blue ocean, because domestic e-commerce users are only domestic, while cross-border e-commerce users are buyers from all over the world, with broad market prospects, facing the markets of more than 200 countries and regions around the world.
In addition, the national policy strongly supports the development of cross-border electronic commerce:
1 and 20 16 years, Premier Li Keqiang introduced measures to support cross-border electronic commerce's new experimental zone at the first the State Council executive meeting;
2.20 18,165438+10,21,People's Republic of China (PRC) Li Keqiang, Premier of the State Council of the People's Republic of China presided over the the State Council executive meeting, and decided to continue to improve cross-border electronic commerce's retail import policy, expand the scope of application, and expand the opening up to stimulate consumption potential;
3. People's Republic of China (PRC) Li Keqiang, Premier of the State Council of the People's Republic of China 2065438+March 5, 2009 Municipal Government Work Report: Reform and improve the support policies for new formats such as cross-border electronic commerce.
4. On July 3, 2009, Li Keqiang, Premier of the State Council of the People's Republic of China, People's Republic of China (PRC) presided over the the State Council executive meeting to deploy and improve policies to promote new formats such as cross-border electronic commerce to adapt to the new trend of industrial revolution and promote foreign trade model innovation.
5. On April 7th, 2020, Li Keqiang, Premier of the State Council of the People's Republic of China, People's Republic of China (PRC) presided over the the State Council executive meeting, and introduced a series of measures, such as setting up a comprehensive experimental zone in cross-border electronic commerce, supporting processing trade, and holding the Canton Fair online, to actively respond to the impact of the epidemic and strive to stabilize the basic market of foreign trade and foreign capital.
Undoubtedly, cross-border e-commerce will have broad market prospects in the next few years and there will be more room for development.
However, this year's epidemic forced many businesses to realize the importance of online transformation and began to do e-commerce business one after another. The number of people in the cross-border e-commerce industry surged without exception. The domestic e-commerce industry is not satisfied with the domestic market and begins to expand cross-border business. Although the current cross-border e-commerce is not as good as three years ago, it has a huge user base and potential user base. In addition, there are not many people doing cross-border e-commerce now, and the competition is slightly smaller than that of domestic e-commerce. As long as you want to do it well, you can still open a door in the cross-border market.
If you feel that you just started to do cross-border e-commerce and can't get started directly, you need to learn more operation skills, product selection skills, off-site drainage and other operation methods. I suggest you go to some training institutions to study. Take our cross-border e-commerce Amazon platform as an example, some operating rules of Amazon will be slightly adjusted every once in a while, because the platform will adapt to the development of the times and the changes of competitors, so the operating rules will be adjusted. At this time, if you explore some skills you may have just learned, they will be optimized when you really practice them.
The purpose of signing up for some courses or offline training institutions is to learn the latest operating rules in a short time, save a lot of time and energy to get familiar with the operation of the store, and the most important thing is to avoid detours and reduce unnecessary investment. When our cross-border operators in Hyde started to do cross-border e-commerce, they also invested a lot of money in some keyword advertisements, but the effect was not very good at first. Then, after a long period of continuous exploration, I finally mastered some cross-border operation skills, and now I am at home. Therefore, it is still necessary to explore more and learn more, so as to keep pace with the times and truly do a good job in the e-commerce industry.