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How does APP fill the field and pull the new encyclopedia studio to operate?
Although APP is more profitable than push, its threshold is higher. If you want to make money by filling in new projects with APP, you must first find a stable and reliable upstream as a task provider. For example, we have been engaged in traditional promotion for 6 years and professional filling innovation for about one year. Because of the huge offline channels, many first-hand task resources can be integrated. With the tasks provided by the upstream, let's talk about how to operate the four-step studio: the city partner will find an office space of about 30 square meters in the local area and set up a small-scale studio. The requirements for the venue are not high. There are several tables, chairs and benches, and air conditioning is enough. No need for luxury decoration. It is even possible to open a studio at home or use a shop as a studio. But the core requirements can not be less: the location should be easy to find, the flow of people around should be large, and it is best to have colleges and studios to give part-time workers a sense of trust, security and comfort. Part-time recruitment: recruitment channels are diversified: online part-time, part-time groups, labor dispatch companies and other channels. Part-time staff work part-time in the studio to do app experience tasks, and the part-time salary is settled according to 80 yuan-150 yuan/day. Operation training: Under the guidance of the studio customer service, each part-time worker can complete about 40 app experience tasks within 4-6 hours, and the average commission for each app is about 15 yuan. Then the output value of each part-time day is about 600 yuan. Income settlement: The daily output value of each part-time worker is around 600 yuan. The salary paid by the studio to part-time workers is about 150 yuan, and the rest of 450 yuan is the gross profit of the studio. If you recruit 10 part-time jobs every day, the studio will earn about 4000 yuan a day. Part-time workers are all about 18 college students for three reasons: 1. College students have not entered the society, and many new softwares have not been touched, so the output value they can make will be much higher. Like our own studio, we didn't choose the right location from the beginning, but chose the location of the famous "Sanhe Great God" in China. Many great gods come to work part-time and find that many tasks can't be done at all. They have done almost everything they should do, and the output value they can contribute is very limited. 2. College students have a high degree of cooperation. The social groups (factory groups) that we fully contact are in sharp contrast with college students. Some social groups let him do this and that, and many old-fashioned people will reject him and deliberately delay the time. Because many of our customers with bills are girls, and some even make some frivolous moves. However, college students have a high level of education and generally high quality, and are easy to understand new things and cooperate with the work of studio customer service. 3. College students are much more efficient. Even if you complete one yourself, you can help your friends to guide you how to do it, which step to take and which step to operate. Part-time staff recruitment is the top priority of the app Experience Hall project, because when your own employees with orders are skilled, how many people come every day determines how much income your studio has every day. Personnel recruitment can be divided into two modes: self-recruitment and cooperation. Self-recruitment: Recruit HR specialists by yourself, through recruitment platforms such as 58, boss direct employment and Lagou.com, as well as some local recruitment platforms such as WeChat official account and localization. Generally, recruitment platforms like 58 and boss have very large traffic, but the platform also controls part-time jobs very strictly. When there are many of us, boss directly hires hundreds of people to chat with us on the platform every day, and there are twenty or thirty people who make an appointment every day. When using these platforms, we must always pay attention to the dynamics of the platforms. Avoid some operations that are not allowed on the platform, and pay special attention to invitations and chats, including posting positions. Give the platform some sweetness, and you will get extra care. When we were filling last year, we spent more than 30,000 recruitment packages on 58 and boss platforms. Appropriate investment is a necessary item of a project, because recruiting one person can generate a net profit of around 400 yuan. As long as you can recruit more than 100 people on the platform in a year, you will earn the investment of recruitment expenses. But the result is far more than 100. Cooperative recruitment: The cooperation mentioned here is to cooperate with some local labor dispatch companies, campus human resources agents and some people with local part-time resources, and let them send people to us, and we will give them corresponding benefits. Like our studio in Longhua, Shenzhen, Foxconn is all around, and there are many labor dispatch companies next to it. Part of our part-time job is from them. This kind of resources, as long as you can talk about one or two more powerful, basically your studio will not be short of people for a long time to come. Just talk about the distribution of benefits. There is no fixed quantity here, and the market in every place is different. It depends on the local market and your business model. Business can be discussed, only what you are both satisfied with. The above is the basic framework for the operation of the new studio of APP. For more details, welcome to our offline studio to learn and communicate. An old Internet driver is currently focusing on researching the field of APP filling and pulling up new industries. Pay attention to my column, and you will learn everything about the new industry with the APP.