1. Journalism: This is the basic discipline of journalism and communication, which mainly studies the process of news editing, production and dissemination, as well as the relationship between news and society, politics, economy and culture.
2. Radio and TV Journalism: This direction mainly studies the process of editing, production and broadcasting of radio and TV news, as well as the relationship between radio and TV news and society, politics, economy and culture.
3. Advertising: This direction mainly studies the planning, production and dissemination of advertisements, as well as the relationship between advertisements and society, economy and culture.
4. Communication: This direction mainly studies the process of information dissemination, including communication theory, communication technology and communication effect.
5. New media and network communication: This direction mainly studies the development and application of new media (such as Internet, mobile communication, etc.). ) and its influence on information dissemination.
6. Public relations: This direction mainly studies the planning, implementation and management of public relations, and the impact of public relations on society, enterprises and individuals.
7. Film and television art: This direction mainly studies the creation, production and appreciation of film and television works, as well as the influence of film and television works on society and culture.
8. International communication: This field mainly studies international information communication, including international news reports, international advertisements and international public relations.
These are the directions of journalism and communication for postgraduate entrance examination. Each direction has its own unique research fields and methods. Students can choose their own research direction according to their own interests and career planning.