Personally, I prefer Mr. Dong's way of bringing goods on site. Compared with the noisy live broadcast room, the atmosphere of Mr. Dong's live broadcast room is very strong, which brings spiritual comfort to every audience.

The number of fans of personal social media platform in the selection of East Live Room has exceeded 10 million, which shows the popularity of live broadcast and the influence of live broadcast room. Every night, people can find an anchor with face of china to introduce the products after entering the East Featured Live Studio. He doesn't need fancy introduction, but uses the simplest language to describe the product.

For example, when Mr. Dong introduced corn in the live broadcast room, it led to a memory and fireworks. Many consumers will feel Mr. Dong's poetic atmosphere and cultural heritage when watching his live broadcast. He has a sense of precipitation as a cultural person, and he is not in a hurry to sell goods, but focuses on introducing the story of each product.

The lecturer's live teaching method has narrowed the distance between consumers and anchors. When people didn't understand why New Oriental was committed to live broadcast, New Oriental reversed others' doubts with its absolute data advantage. For several days in a row, the number of fans has increased dramatically. The lecturer can also be called the anchor of live broadcast with goods. They conquered the audience and consumers with a lecturer style very close to the soul.

This style pioneered the live broadcast with goods. Before that, it was difficult for people to see live anchors with the same style. After all, some anchors pay more attention to performance and sales. In the live broadcast room dominated by New Oriental, every anchor goes deep into the classroom to understand the students' thoughts. They will bring the class style to the live broadcast room, and there will be no sense of disobedience, but it will not affect the sales data.

The stereotyped live broadcast style can easily make consumers feel trance, and the live broadcast room cannot form a unique live broadcast style. At the same time, the live broadcast agencies behind the live broadcast room adopt the same development model and lack the exclusive characteristics of the anchor. It may cause some consumers to buy goods from the previous live broadcast room, but they can no longer find the live broadcast room. After all, multiple live broadcast rooms are similar.