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Pre-job training of tour guides
1, the famous sales figure rule is

1:02:08

1:05:25

1:08:25

1: 10: 100

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2, the shaping of the first impression, the smallest proportion is

pronunciation and intonation

Explain the content

exterior

body language

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3, when explaining the tourist goods, use () time to shape the product value.

20%

40%

60%

80%

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4, the highest level of tour guide marketing is

sell goods

Sell yourself

Selling feeling

Sales and movement

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5. The proportion of tourism shopping income in China's total tourism income has been hovering in () for a long time, only half that of developed countries.

10%

20%

Thirty percent

40%

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Multiple choice question:

1, tour guides learn to master the triangle theory of promotion in some shopping activities, so you must believe it.

product

Ding Dian branch

Their ability

visitor

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2. When promoting self-funded projects, tour guides should pay attention to

Reasonable timing

Security measures in place.

Don't be identical in content.

Not too many.

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3. What role should the tour guide play when tourists buy tourist goods?

consultant

salesman

staff officer

friend

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4, moved by marketing is

Send charcoal to your door on snowy days-provide help in time

pleasant surprise

equivalent in value

May all your wishes come true

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5. Behavior theory tells us that human behavior process includes three variables.

stimulating factor

Reaction factors

Intermediary factor

Material factor

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True or false:

1. In the process of traveling and shopping, it must be perfectly combined with local culture.

put right

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2. The after-sales service of tour guides does not include product packaging and mailing.

put right

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3. Take accepting others' rejection as a professional lifestyle.

put right

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4. The main reason why tourists buy tourist goods is the price.

put right

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Without preparation before the tour guide goes to the group, it means failure.

put right

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6. The tour guide should analyze the advantages and disadvantages of the products when explaining the special products.

put right

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In order to attract the attention of tourists, we should belittle our competitors.

put right

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8. In business and marketing, tour guides should collect money or sign contracts as soon as possible.

put right

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9, the use of tourism witness method and the third party to speak, can increase persuasiveness.

put right

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10, praise and encourage customers to leave a good impression on tourists.

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