C: Connecting a good copy must be closely related to the user. For example, if your user is a local user, your copy must be local. If your users are women, then your copy must be related to women and so on.

B: Interests You must have a clear interest in your copy to impress users. Why else would people be interested in your copy? For example, his copy of selling slimming tea will definitely have such obvious benefits as slimming you down and making users feel that they have benefited, no matter what.

I: There are many kinds of fun, which can be pain points or fun points. Some fresh, vivid and interesting copywriting is definitely more popular with users than a boring copywriting.

Welcome to follow my official WeChat account: 28 Push Elite Club. These are some simple examples. In fact, more points can be subdivided under this principle. However, although there are many skills, more practice is needed. Any good copy is written after a long period of practice.