Current location - Education and Training Encyclopedia - Education and training - Selection and recommendation methods of cognitive framework for glasses retail training course
Selection and recommendation methods of cognitive framework for glasses retail training course
First, recognize different faces and match different models.

(1) face and frame

1. circle (wide forehead and round chin): suitable for rectangular or square frames or angular frames, and it is not recommended to choose a frame with a center.

2. Rectangular face (long cheek contour) is suitable for wearing large-rimmed glasses or square or round frames. Rectangular boxes are not recommended.

3. Square face (jaw contour is obvious, forehead is wide and chin is square): it is suitable for oval or round frames, and it is not recommended to choose square frames.

4. Chinese character face: suitable for oval and round frames. Rectangular boxes are not recommended.

5. oval face: any shape of frame is suitable, as long as you pay attention to the size of the frame is proportional to the size of the face.

6. Diamond-shaped face (narrow forehead and pointed chin): suitable for cat's eyes, oval, long and narrow glasses, half-rimmed glasses, and boxes are not recommended.

7. heart-shaped face (forehead is wide, cheekbones are wide, and chin is pointed): It is suitable for a frame with a narrow top and a wide bottom to make the forehead look narrower. It is not recommended to choose "frog mirror".

(2) Eyebrows and frames: According to the height of eyebrows, face types can be divided into three types: balanced, long and short.

1. Balanced type: ideal eyebrow type, suitable for most styles.

2. Long shape: sunglasses are needed to "lower" the eyebrow line.

3. Short shape: the bottom edge of the mirror ring needs to be transparent to "improve" the eyebrow line.

(3) Nose type:

The nose is too straight: it is appropriate to choose a frame with a low nose support and a low nose bridge. Or a two-beam frame.

The bridge of the nose is low and flat: it is appropriate to choose a frame with a high nose and a high nose.

Second, choose the mirror frame according to the customer's personal needs.

Optical requirements: Optical requirements mainly refer to diopter, pupil distance, pupil height, visual field and lens diameter.

Refraction state: people with high myopia should not choose half-frame and frameless frames, because the lenses are thick, and it is not only unsightly but also easy to be damaged with frameless frames. Frameless frames are not suitable for people with high astigmatism, because the lens of frameless frames will have the problem of astigmatism axis displacement after long-term use, which will lead to visual distortion.

Pupil distance: the geometric center distance of the frame should be as close as possible to the pupil distance. A larger gap will lead to an increase in the effective diameter of the lens, thus increasing its thickness.

Pupil height: Pupil height should be as close as possible (generally slightly higher) to the geometric center of the frame, otherwise it will cause a lot of centroid deviation and affect comfort. The height of the pile head also affects the pupil height, which can be changed by adjusting the nose pad, but only if the nose pad has room for adjustment.

Lens diameter: the greater the gap between the geometric center distance of the frame and the pupil distance, the higher the degree, and the thicker the lens;

Vision: mainly related to the nature of work and the use of glasses, such as frequent eye movement or head movement, bifocal and progressive. In addition, the original glasses have a large lens ring, so it is not appropriate to directly choose glasses with a small lens ring in the short term.

Third, choose the frame according to the customer's life or work scene: people who exercise regularly, especially those who exercise vigorously. Such as football, basketball players, runners and so on. Plastic frames with small frames should be selected to reduce the chance of glasses being damaged due to accidental bumping. At the same time, we suggest that it is best to wear contact lenses when exercising.

People with busy work and frequent business trips can choose frames made of memory materials to avoid the deformation and damage of the frames caused by frequent picking and throwing. Or when riding a train or plane, the frame is broken or crushed due to improper placement.

Doctors and teachers should not wear exaggerated frames, old people should not choose overly lively frames, and young people should not choose old traditional frames.

Because the concept changes too fast, the use of glasses is no longer single, so the wearer's will is the most important.

Fourth, the color and skin color of glasses.

Yellow skin color selection: Yellow skin generally refers to people from some Asian countries and regions, the most representative of which is China people. Yellow skin belongs to the middle warm color system, and the most suitable gray tone can be found in the warm color system to match it. Such as brown, pink, deep purple, apricot yellow, gold and so on. Of course, some contrasting colors are also suitable, such as dark green, light blue and light cyan, pink green, lavender and so on.

Black and white skin color selection: black and white is called extreme color (including gold and silver) in chromatics. Color cast can be coordinated with any color tone, which determines that black skin color and white skin color are easy to match. Black skin will have a very strong sense of contrast if you wear white glasses; If you wear black glasses, you will have a wonderful sense of harmony, such as the firmness of steel and cast iron, the unique noble and gorgeous feeling and so on; If you wear colorful glasses, you will have a strange sense of beauty. In short, no matter what color glasses you wear, dark skin can form a wonderful color relationship and curiosity.

Wearing black-rimmed glasses and white skin will make the tall image look solemn and profound; If you wear white glasses, you will feel elegant and graceful; If you wear colorful glasses, you will feel more colorful. No matter what color glasses you wear (as long as they are designed), whitening skin can be explained from an artistic point of view.

Verb (abbreviation for verb) environment, region and framework

Environment: the environment is big and small, cold and warm, bright and dark, which can be said to be the whole world, a country and a city. Small can be said to be a seaside, a street, a workplace, a family and so on. Glasses have different functions in different environments. If you are in a classical environment, the rooms, gardens and streets are antique. If you wear classical clothes, you will find it more interesting to wear a pair of classical glasses. It can also be said that it will be integrated with complex and changeable, elegant and mysterious classical furnishings, forms and styles. In the bustling market or glamorous activities or dance halls, if you wear dazzling glasses, it will increase the warm atmosphere. However, if you wear fashionable glasses in class or library, you won't get good results.

Region: Wearing glasses of different colors in different regions can improve the specific feeling caused by the natural environment. Antarctica is very cold. People who work there will feel warm when they put on red down jackets and dark brown sunglasses. In Turpan, Xinjiang, the sun is scorching, and people there will feel cool if they wear dark green or dark blue sunglasses!