How can we learn SEO better?
Common SEO mistakes:
Many people will make a mistake at the beginning, that is, when they first come into contact, they do SEO for SEO's sake. Why do you say that? For example, some SEOer often wonder, "The website optimized by themselves is good, why is it not effective?" Usually, these SEOer are very difficult. They study hard the algorithm of search engine every day, and then they will take the best method to optimize the website. In the eyes of laymen who don't understand, they will definitely feel that this approach is good and the effect is definitely good. But that's the problem. What they have done has deviated from users, not for users at all, but purely to cater to search engines. Excuse me: Can a website that has abandoned users still stand in a search engine? The answer is no.
Don't blindly pursue data:
Many SEOer will attach great importance to their own data, such as the number of Baidu entries, the number of external links you sent, the snapshot date, and quantitative indicators. It is not your fault to pursue data. Many people think what they think, just like when I first came into contact with them. I'm afraid I'll do less and receive less. But we can't blindly pursue these unreliable or irrelevant indicators. For an enterprise, the implementation of an SEO is to pursue commercial interests, which has little to do with snapshot date, external data and other data. Even if the snapshot date changes, users will not pay for it. As an enterprise, what should be pursued most is the conversion rate.
Of course, data is also very important. It is no problem when to collect data and master data changes. But don't be nervous. If the data changes a little, you will be nervous. You are not the only one who does SEO. Every day, there are many SEOer updating data, and there will definitely be ups and downs. For these data, we just need to grasp the trend. Don't pay too much attention to the specific changes every day.
SEO is not all:
Many SEOer who have just come into contact with SEO will think that network promotion is SEO and SEO is network promotion, but this is not the case. The effect of SEO is good, but this is not all. SEO is just one of many means of network promotion, and not all websites use SEO. Moreover, what SEO can do is to bring customers, whether it can retain customers, and whether it can make users feel worthy of paying for this product or service is not up to SEO.
Solution 1:
Search engines are not public welfare organizations, but commercial organizations, whose essence is to pursue interests. Therefore, if search engines want to help us, we need to do something that can help search engines realize their own commercial value. Simply put, it is "to provide customers with the most accurate and high-quality content". Because users don't like content, search engines won't recommend it to users, which is why you often do it well, but the effect is not good.
How can we learn SEO better?
Solution 2:
For example, do data once every Thursday, and then make a chart to observe the trend of the curve. If the trend has been rising, it proves that your current state is better. If it keeps falling, then you should think about why. It is actually a good way to look at your work effect with curves.
Solution 3:
No matter what you do, you should be customer-centered and learn to feel the feelings and needs of customers to build. Only by helping the search engine retain customers and make money first can he take care of himself. Don't blindly pursue so-called technologies and algorithms, or you will be abandoned by search engines.
SEO is a very good promotion method with high cost performance and good effect. But not everyone can master SEO technology skillfully, and not everyone can put keywords on the home page.
When operating SEO, because of the limitation of technology and resources, we can't choose keywords indefinitely, but only choose the main keywords for optimization.
In the network field, many people will flock to follow blindly. Results Due to the lack of understanding and operation, many bad phenomena and misunderstandings appeared.