Within one week of joining the company, the core work of enterprise management is to train new salespeople. The first step is to understand all aspects of the company. As a newcomer, you must first understand the company's history and business objectives, corporate culture and company system; Organizational structure and power; The main responsible personnel, the company's financial situation, as well as the main models and sales. You can also give special examples to illustrate the performance of sales elites. The second step is the product situation of the enterprise (detailed assessment). The newly hired automobile sales consultant should train the products of the enterprise, especially the details of the products sold. This can be said to be the most basic training of sales skills, and it is also a very core point. Therefore, homework should be put forward before training, and training should be assessed. After the whole training process is completed, comprehensive assessment can be conducted again. Among them, this is the focus of the models on sale. The third step is to understand the types of customers. According to the training of products, the types of customers are derived. We need to know all kinds of customers, their characteristics and relevant countermeasures. In addition, they should also know their buying motives and habits. The fourth step is to understand the competitors. Only after knowing the types of products and customers can we cultivate the competitors. As the saying goes, "Know yourself and know yourself, and you will win every battle." We should not only know ourselves, but also the advantages and disadvantages of competitors' products, as well as their strategies and policies. The fifth step is the training of sales process. Sales process is also the focus of training, which belongs to the general workflow of sales skills.