Plan for launching the National Eye-Love Day 1 I. Summary of the activities:
1. Activity theme: "6.6 National Eye-Love Day, Bright Night in Early Summer" or "Eye-Love Day Free Sight Experience Special Session".
2. Purpose of the activity: to gather customers for each store and create momentum.
3. Activity time: Select the time period with the most people flow.
4. Activity address: at the entrance of the store or in the nearby square.
5. Organizer: each store.
6. Co-organizer: neighboring commercial organizations: art training courses, musical instruments, etc.
Second, the preparation before the event:
1. Negotiate the application for the venue in advance, and report it to the owner, neighborhood committee, urban management and other relevant units for approval as required to avoid unnecessary troubles during the event (determined according to different requirements in different regions).
2. Cooperation with peripheral institutions: musical instruments, educational institutions, training institutions, kindergartens, primary and secondary schools, etc. Make preparations to reserve customers in advance so as to enjoy customer resources. As long as there are potential customers, you can visit the main person in charge and tell us about this activity, so as to make timely preparations for storing customers.
3. Prepare one page of activity content in advance. As an invitation, the layout is the best, and the activity time must be prominent. Note: distribute it in crowded places. If there is no intention at all, try not to distribute it, otherwise the importance of the activity will not be displayed on a single page. Explain the activities to customers first, and then send a one-page invitation.
4. Prepare the materials needed for the activity in advance, such as tents, tables and chairs, activity banners, X-stage, audio equipment, fruits, drinking water, publicity materials, balloons, prizes and souvenirs. (You can choose according to the layout of each store).
Three. Activity flow (the form of the party can be adjusted according to the time):
Before 1 and 18: 00, the venue layout and equipment debugging shall be completed, and all materials shall be prepared and counted.
2. 18:00- 18:20, customers enter: welcome guests (playing warm and cheerful music), and each customer will send an activity list to collect detailed customer information.
3. 18: 20 —— 18: 50 activity begins: the manager gives a thank-you speech, explaining the significance of this activity and introducing the joint businesses.
4. 18: 50— 19: 20 experts explain the knowledge of vision health and the importance of eye protection for similar eyes.
5. 19: 20— 19: 40 Speech by rehabilitation stars or parents' representatives (at least 2 each).
6. 19: 40-20: 20 interactive games, cultural performances or skill competitions.
Take a group photo at 7.20: 20, and give gifts or experiences after the meeting.
Four. Matters needing attention at the event site:
1. Determine the division of labor before the activity, assign responsibilities to people, and emphasize smooth links and service details.
2, do a good job in all the coordination of the scene, as well as the emergency handling of emergencies.
3. Create a harmonious and relaxed atmosphere, interact with customers passionately, communicate enthusiastically, give customers a relaxed and happy atmosphere, and dilute business purposes.
4. On-site photo-taking, interaction and gift distribution are a kind of momentum, which drives publicity and sales.
5, pay attention to safety, often remind safety problems, pay attention to the overall safety of the site and the impact on the surrounding residents.
Verb (abbreviation for verb) Notes after the activity:
1, after the event, we should make a summary of the event, and write down what is good and what is not, and the store will discuss with us. Next time you engage in activities, you can learn from the market situation of different stores and do better.
2. Re-sort the customer data collected by the activity, and then follow up and pay a return visit according to the customer's situation at that time.
3. Organize the publicity photos in the event and display them outside the store as a publicity highlight.
4, do some small activities that continue to heat up, such as "like eye protection essay", and reward the selected articles.
June 6th, 20xx is the xx National Eye Care Day. In order to further implement the spirit of the Notice on Launching 20xx National Eye Care Day (X Commission Office [20xx] X), and in combination with the work requirements of the Education Bureau, relevant matters are hereby notified as follows, please earnestly implement it.
I. Purpose of the event
Through the national "Eye Love Day" activities, we will popularize the knowledge of ophthalmology, prevent ametropia, improve the eye health level of teenagers, give full play to the preventive role of vision intervention projects, actively promote the in-depth development of students' vision intervention projects, and make unremitting efforts to this end.
Second, the content of the activity
(a) combined with the actual situation, formulate a feasible "eye-loving day" activity plan to ensure the orderly promotion of activities.
(two) the use of health education, physical education class or time to train students to standardize eye exercises.
(3) Download adolescent eye health publicity and education materials on China Anti-Blindness Network (xx), organize and carry out the "Five Ones" publicity and education activities on eye protection in like eyes, that is, theme class meeting, theme blackboard newspaper, theme lecture, theme exercises, eye exercises or correct sitting posture assessment, publicize and popularize eye health knowledge such as scientific eye use and myopia prevention, strengthen like eyes's awareness of eye protection, and promote students to develop correct reading and writing posture and use.
(4) Publicize the knowledge and methods of protecting eyesight and preventing myopia to parents through parent-teacher conferences, letters from parents, school newsletters, etc., guide and urge parents to provide students with a learning environment conducive to eyesight protection, and improve the self-care level of students and parents' eyesight health.
(5) Organize schools to carry out vision health tests and lectures on vision care knowledge during the national "Eye-Love Day", conduct vision tests and lectures on vision care knowledge for school students, spread the concept of healthy eye use, and cultivate a healthy lifestyle.
Three. Activities require
1, we should earnestly improve our ideological understanding, enhance our sense of responsibility, take care of students' eyesight as an important task to maintain their healthy growth, put it on an important work agenda, and earnestly implement it.
2, combined with the actual work, carefully plan all kinds of activities to care for students' eyesight, to ensure that each activity can receive tangible results.
3. All schools should increase the publicity and reporting of activities, so that the radio has sound and the blackboard has words, and set off a good atmosphere of paying attention to students' vision health throughout the school.
4. Each school will report the activities to Vice President Shuang Yuan before June 8th.
National Eye-Love Day Activity Plan I. Background:
June 6th, 20xx is the "Eye Love Day" in xx countries. Our school and xx Glasses Lingling Branch * * * jointly launched "XX glasses-eye-loving day to care for patients with low vision and improve the quality of rehabilitation", which is planned to be implemented among teachers and students in the whole school.
Second, the theme of the event:
Caring for patients with low vision and improving the quality of rehabilitation
Three. Organizer:
* * * Department of Economic Management, xx College Committee, Communist Youth League
Strategic cooperation: xx optical shop Lingling branch
Organizer: Youth Volunteer Service Group of Economic Management Department of Marketing Association of xx College.
Fourth, the activity time:
On the 28th of X ..
Verb (short for verb) Location:
cultural plaza
Target audience of intransitive verbs:
All teachers and students of xx College
Seven. Form and content of activities:
"xx glasses-caring for patients with low vision and improving the quality of rehabilitation" is an activity planned by the marketing association of xx College, assisted by the Youth Volunteer Service Group of the Department of Economics and Management of xx College, and organized by Lingling Branch of xx Optical Shop. It is planned to distribute eye drops, eye protection brochures and various eye protection products free of charge when students enter the university campus from 20xx. I will also help teachers and students clean their glasses for free and repair the old ones for the new ones, so as to care for and give back to the society.
Eight. Activity flow:
1, preliminary preparation:
① Publicity: Poster publicity and distribution of documents to all departments.
② Field application
③ Material preparation (sponsorship): tents, eye drops, eye protection products, new glasses, exhibition boards and banners.
2. During the activity:
The scene is divided into three areas-participation area, consultation area and photo area. Participation area: Students take time to come to the Cultural Square and sign the banner like eyes, and then they can distribute eye drops, eye protection brochures and various eye protection products for free. They also help teachers and students clean their glasses and repair and replace them for free. Consultation area: You can ask our senior ophthalmologist for some details about nursing glasses. Photo area: Students can write down their favorite eye declaration on the drawing board and take photos as a souvenir.
Work arrangement:
Early stage:
1, before June 27th, 20xx, the activity staff began to publicize the whole hospital: put up banners and posters, and ask the radio station of the whole hospital to report immediately.
2. At the same time, do a good job in social publicity through Weibo, college students' micro-group, Renren.com, Tencent qq platform, expand the effect of activities, and let the eyes of love be deeply rooted in people's hearts.
Mid-term:
1, 20xx, starting from 8: 00 am, organize personnel to arrange the venue, including the placement of various facilities and products, the hanging of signature banners, the placement of blank display boards for post-it notes, etc.
2. When posting all kinds of articles that like eyes, in the activity participation area, at the same time, send leaflets about Eye Love Day. Tell the students a little post about like eyes.
3. Take photos on the spot.
4. Clean up the site.
Nine, special statement:
1, xx glasses love day is a public welfare activity like eyes jointly organized by marketing association and xx optical shop. All goods and services are free of charge.
2. The partners and students participating in this activity promise not to use the products and other related designs provided by xx optical shop for any commercial activities.