On June 6th, 1999, the first flagship store of Chlitina in China was grandly completed in the bustling Huaihai Middle Road. Designed and decorated by famous architect Deng. Together with Jinmao Tower, the project won the Shanghai Top Ten Architecture Award. Its fashionable and beautiful design technique and charming neon vision are worthy of being another bright pearl in Shanghai at night.
In 200 1 year, Chlitina Group invested in the construction of an advanced automatic and modern cosmetics production base in Songjiang, Shanghai, taking the lead in introducing ERP enterprise resource planning system, and cooperating with advanced logistics management mechanism to improve the level and efficiency of production management. With excellent quality management level, the factory has successively obtained two international quality certifications, namely "International URS" IOs 900 1 and "Shanghai Quality System Auditing Center" IOS9001,making it a rare enterprise in the domestic daily chemical industry to obtain both certifications. At the same time, with advanced production equipment and strict and scientific production management and quality management system, it successfully passed GMP certification.
In 2003, a modern education center integrating fashion, professionalism and avant-garde was successfully established. Christina's excellent team of trainers impart the most advanced international beauty concepts and practical skills to every student. After closed and all-round theoretical and practical training, graduates will be fully qualified as international first-class beauticians, and will be recommended to the team of Chlitina beauty ambassadors first. At the same time, Chlitina's training institutions also provide professional services such as image design, beauty and body shaping for many women in society, helping many women realize their beautiful dreams.
In 2004, as the products of Chlitina were deeply recognized by customers, the brand of Chlitina won a good market reputation. Thousands of beauty salons including direct stores and franchisees have been established in China, and more than ten branches have been established in 29 provinces, municipalities and autonomous regions, including Beijing, Guangzhou, Chengdu, Shenzhen and Tianjin. The headquarters provides unified technical guidance and training for franchisees to meet the supply needs of franchisees everywhere in time and quickly.
The key to marketing success lies in continuous improvement from research and development to production, ensuring quality and providing excellent products. Chlitina Group newly expanded its production base in Shanghai Songjiang Industrial Park, which began to be used in 2009, covering an area of 58,660 square meters, covering an automation factory and an R&D center. The company has also established an R&D alliance with French partners to develop skin care products suitable for oriental women's skin, thus enriching the product line to the maximum extent and better serving various consumer groups.
The Chlitina Group always has a grateful heart and never forgets to give back to the society. Initiate Project Hope and help students for many years; Sponsor China Shanghai International Art Festival continuously; Sponsor the 4th China Peking Opera Art Festival; Donate money to Chongqing love; Sponsor the centennial celebration of Tongji University; Donate money for the "5. 12" Wenchuan earthquake-stricken area at the first time; Sponsor Shanghai International Film Festival and so on. Chlitina Group's steps of creating beauty, spreading beauty and managing beauty have never stopped. We look forward to reaching the top of the ideal with you and enjoying the joy of the results.