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[Micro-story] An indissoluble bond between Tongji high flyers and housekeeping.
A person walking on the road of starting a business will inevitably encounter all kinds of hardships and puzzles. You may hear voices of rejection, opposition and incomprehension, and you may hesitate and wander when sweating or crying. The key is how to stick to your original heart, illuminate your journey with the light of your dreams, and resolve and eliminate obstacles and obstacles on the way forward. This paper records the hardships and mental journey of the post-80s entrepreneur from the perspective of how Tongji high flyers became attached to housekeeping.

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"Zebra e-commerce cloud is engaged in housekeeping?" "Do you want to grab business in another way and circle money ..." In 2016, friends of Zebra E-commerce Cloud encountered similar puzzles and questions when they went to domestic companies all over the country to find cooperation opportunities. Nowadays, in just a few years, Zebra E-commerce Cloud has not only answered all kinds of suspicions by taking root in Nanjing and radiating all-round empowerment of domestic enterprises, but has also become the largest company focusing on enterprise-level services in the domestic domestic domestic housekeeping industry and established a well-known brand. It also has a good reputation in the industry.

"Bright Sword" says that the characteristics of an army depend largely on its first leader, and so do enterprises. As soon as I came into contact with Zhang Hao, the founder of Zebra E-commerce Cloud, I felt that the post-80s CEO was something special.

A choice in life is often a seed planted unintentionally many years ago. 15 years ago, Zhang Hao's mother suffered from hemiplegia due to a sudden cerebral hemorrhage, and the whole family was worried about finding a nurse. After many troubles, his father had no choice but to quit his job and start full-time nursing. Zhang Hao, who was still studying at Tongji University at that time, was deeply impressed by the difficulty in finding a major in domestic economics. In order to reduce the family burden, Zhang Hao University started a business right after graduation. First in Shanghai, and then came to Nanjing at 20 10, when he was 26 years old. At first, he rented a house with two classmates, founded a clothing website and Taobao Mall, and gained something. Later, he moved to Internet companies such as Qianmi.com and Oufei, and worked as an operation manager in Convenience and E-life, accumulating technology and experience in the Internet industry.

Opportunities only favor those who are prepared. 20 15, Dangshi, founder of Qianmi. Com, decided to let Zhang Hao take charge of a new business department independently, and Zhang Hao, who just turned 30, boldly chose to enter Internet housekeeping. In his view, on the one hand, the domestic industry will be a trillion-dollar market in the future with broad prospects; On the other hand, with the influence of the Internet on people's lives, the service supply capacity of traditional domestic enterprises is increasingly mismatched with the consumer demand, and the transformation of the domestic industry is imperative.

"I made a zebra with my beautiful vision of housekeeping and the' family' accumulated in nine years." Talking about his original intention of getting involved in housekeeping, Zhang Hao said with emotion, "How to make housekeeping easier and free my father and more similar families from the heavy bondage has always been my good wish. After nine years of accumulation and experience in starting my own business and working as a manager in an Internet company, I decided to seize the opportunity and do something I want to do in the domestic industry. "

"The two key words nanny and the convenient first pinyin in the domestic industry are BM, so I thought of a zebra that coincides with BM pinyin and is struggling to run on the vast grassland." Zhang Hao said with a smile, "My enterprise is not directly engaged in domestic work, but empowers many domestic enterprises to transform and spare no effort to run ..." Doing housework and looking for zebras may be the fruits of the seeds sown by Zhang Hao.

No matter how beautiful the blueprint is, we must start from one step. Zhang Hao, who knows how to win the Internet economy, quickly set up a team, conducted in-depth research and devoted himself to research and development. In less than three months, he launched the 1.0 version of the domestic management system. However, as soon as the system went online, customers complained that their products did not fully investigate the domestic industry, knew nothing about the market and the products were not practical.

This pot of cold water made Zhang Hao and his team soberly realize that without the "Jin Gangzuan" who knows the market and is familiar with the enterprise, they really can't get the "porcelain work" to serve the enterprise. As a result, well-known domestic enterprises such as Guanjiabang and Sister Sunshine have left the footprints of zebra people studying at home. Internet domestic enterprises such as Aunt Lai, Yunjiazheng and Aunt Gang also welcome zebra friends to come to the door for consultation. Everything comes to him who waits. In-depth market research has enabled Zhang Hao to further understand the business needs of the domestic market. In the process of learning and understanding the management and operation of domestic enterprises, they found problems and deficiencies, re-examined, reflected and reconstructed the solutions using system empowerment. Thanks to the team's cooperation with Qi Xin, version 2.0 of the management system has been well connected with the market and local conditions, and won the recognition of many customers in a short time, and soon it has more than 3,000 customers.

The success of the management system version 2.0 did not make Zhang Hao and them complacent. Through large-scale interviews and research, Zhang Hao found that it is impossible to bring substantial changes to the domestic industry only by adding some customers through system development. As a result, a set of combination boxing that empowers domestic enterprises in an all-round way is displayed. Shengfeng Business School was established to spread the concept of "new service and new housekeeper" through online Shengfeng micro-classes, round tables, offline international summits, provincial tours, national public welfare tours and elite classes of Shengfeng Business School, covering more than 30 cities including Nanjing, Shanghai, Mongolia, Nanjing and Baiyin, holding more than 60 public welfare trainings and training more than 7,000 professional managers of domestic enterprises. At present, Shengfeng Vocational Training School, with an investment of 65.438+0.50 billion yuan and a total area of 654.38+0.000 square meters and more than 50 full-time and part-time teachers, has been started in Ning. Establish a new service research institute, turn traditional domestic service into standardized service through new ideas, establish a new model, and improve service efficiency and quality.

Today, the zebra e-commerce cloud "Troika" has surfaced. System development, Shengfeng Business School and New Service Research Institute are respectively responsible for empowering the systems, thinking and supply chain of domestic enterprises. The three sectors are promoted by the word "goods" and rely on each other. Every "mouth" is an indispensable part of quality service. It depends on hard work to gain the reputation of domestic enterprises and ordinary people.

The development of enterprises cannot be separated from the support of talents. Young zebra, the members are also very young, and the average age of the team of more than 200 people is only about 25 years old. In order to gather strength, Zhang Hao knows that to be a good enterprise, besides taking the lead, it needs the echo of Ma Benteng. He started with building a corporate culture, and subtly cultivated and shaped his friends' entrepreneurial mentality through words and deeds.

"I often communicate with friends. At present, there is still a big gap between China's domestic economy and the public's consumption demand. We have the responsibility and obligation to narrow the gap and take the transformation and upgrading of China housekeeping as a career. " Zhang Haoru said, "Fortunately, Zebra has a group of enterprising friends. We grow together and turn our dreams into reality. "

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