Clear key points, strong marketing to stabilize existing customers, marketing high-quality customers, expanding potential customers, implementing hierarchical marketing and differentiated management, and realizing "three transformations", that is, from deposit marketing to customer marketing, from fund marketing to account marketing, and from single marketing to diversified marketing. All business outlets are required to carry out "sweeping the street" and "carpet" marketing activities to eliminate marketing dead ends.
Improve the assessment, actively encourage and further optimize the deposit performance incentive mechanism, focus on the daily average, monthly average stock and market share, and pay attention to the effectiveness and stability of deposit growth; Carry out deposit competition activities, and carry out staged deposit competitions according to the deposit situation of each period.
Grasp hot spots and information, and achieve "three focuses", that is, focus on the strategy of "Chang-Ji Tu", "Chang-Ji Integration" and "Chang-Northeast" and the construction of "three cities and two districts", pay close attention to the development and construction of Jiutai Old Town, Airport New Town and Kalun New Town, provide comprehensive financial services such as funds, settlement, cash and information for key depositors in key areas, and cultivate new deposit growth points; Focusing on the strategy of "23 simultaneous development" in nine stations, we will pay close attention to the construction of investment projects and tap the precipitation potential of key industries, key projects and key enterprises; Around the establishment of information feedback system, pay close attention to the financial customer relationship, settlement channels, institutional setup, leadership changes, horizontal competition, etc., and carry out professional, comprehensive and differentiated research according to the characteristics of different units.
Optimize service, improve quality, add lobby managers in large outlets, strengthen guidance and marketing to customers, and divide tellers into VIP area tellers and ordinary tellers in time to enhance the active marketing and differentiated service capabilities of outlets; Further strengthen the civilized and standardized service assessment, adhere to the institutionalization and standardization of business knowledge, service skills and service etiquette training, and implement "limited service" and "smiling service". At the same time, according to the needs of different customers, timely provide them with free use, SMS reminder, personalized card number selection, on-site service, VIP green channel and other special value-added services to enhance customer loyalty.
Through the above five measures, remarkable results have been achieved. As of June 30, the bank's balance of various deposits had reached1179.553 million yuan, an increase of 109 1.28 million yuan or10% over the beginning of the year; Compared with the same period, it increased by 333,565,438+065,438+0,000 yuan, an increase of 39%, which provided a strong financial guarantee for the sound and rapid development of the whole bank.
Jiutai Rural Commercial Bank held the party member Congress and successfully completed the general election.
● Wu Chao
On July 22nd, the first congress of China production party Jilin Jiutai Rural Commercial Bank Co., Ltd. was held in the conference room on the sixth floor of the head office. 99 representatives from party member attended the meeting.
The meeting began with the solemn national anthem. The meeting was presided over by Zhang Haishan, president of Jiutai Rural Commercial Bank. At the meeting, Chairman Gao Bing made a report on the work of the Party Committee entitled "Strengthening Party Building and Striving for First-class Modern Commercial Banks". Luo Hui, Chairman of the Board of Directors, read the report on the collection and use of party membership fees of Jiutai Rural Commercial Bank from 2008 to 20 1 1.
According to the Articles of Association of China * * * Production Party and the Provisional Regulations on the Election of Grass-roots Organizations of China * * * Production Party, after full deliberation and democratic election by the delegates, the Congress voted to elect members of the Party Committee and Discipline Inspection Committee of nine rural commercial banks, and at the first meetings of the Party Committee and Discipline Inspection Committee held respectively, Comrade Gao Bing was elected as the Party Secretary and Comrade Gao Zhonghua as the Deputy Secretary of the Party Committee; Comrade Hui Luo is the secretary of the Commission for Discipline Inspection and Comrade Ding Biao is the deputy secretary of the Commission for Discipline Inspection.
All the delegates carefully considered and voted on the work report of the Party Committee, and agreed that the report realistically reviewed and summarized the work in the past three years, affirmed the achievements, summed up the experience, and made clear the guiding ideology, goals and main tasks for the coming period. From beginning to end, the congress adhered to the principle of democratic centralism and was full of strong atmosphere of democracy, unity, seeking truth from facts and pioneering spirit. The party member Congress successfully completed the change of the Party Committee of Jiutai Rural Commercial Bank, which further enhanced the party's political core role and leadership role, and provided a strong organizational guarantee for achieving the bank's development goals in the next three years.
Jiutai Rural Commercial Bank develops community construction and promotes community culture construction.
● Wu Chao
On the afternoon of July 27th, Fuxing Square in Jiutai City was full of singing and dancing. A double-support cultural performance jointly organized by Jiutai Rural Commercial Bank, Jiutai Sub-district Office, Jiutai Municipal Bureau of Culture and Sports and Jiutai Civil Affairs Bureau was held here to commemorate the 85th anniversary of the founding of People's Republic of China (PRC). The double-support cultural performance invited the leaders and officers and men of Jiutai People's Armed Forces Department and Jilin Military Region's teaching brigade in Jiutai to watch the cultural performance. At the same time, the wonderful performance also attracted the general public to stop and watch, which not only enlivened the cultural life of residents, improved the quality of life, cultivated noble sentiments, but also made residents fully realize the great significance of the "double support" work, promoted the military-civilian relationship, and pushed the "double support" work to a new level.
This year, Jiutai Rural Commercial Bank implemented the "community construction" project, mainly focusing on "strengthening the construction of community cultural and sports infrastructure, environmental sanitation, poverty alleviation, ideological and moral construction, healthy living construction and law popularization construction", and building a civilized community with local party committees and governments and relevant departments to fulfill social responsibilities. This performance is part of the community construction of Jiutai Rural Commercial Bank. At present, it has reached a cooperation agreement with the Propaganda Department of Changchun Municipal Committee and relevant departments of Jiutai City to build * * * "Top Ten Civilized Communities" in Changchun City and "Two Civilized Communities" in Jiutai City.
Rural Credit Cooperative Association of Yongqing County, Hebei Province visited Jiutai Rural Commercial Bank.
● Wu Chao
On August 1 day, Feng Baoxiang, chairman and deputy director of Zhang Jinlong, rural credit cooperative union of Yongqing County, Hebei Province, managers of various departments and offices, heads of credit cooperatives, etc. 17 people went to Jiutai Rural Commercial Bank to investigate the establishment and operation of rural commercial banks.
Jiutai Rural Commercial Bank warmly received the delegation of Yongqing Associated Press and held a forum in the conference room on the third floor of Jiutai Rural Commercial Bank High-tech Sub-branch. At the meeting, Yongqing County Association and its party first watched the special promotional film of Jiutai Rural Commercial Bank, and then Chairman Gao Bing gave a detailed introduction to the delegation on the basic situation of Jiutai Rural Commercial Bank and the practice of serving county operations. After listening to the introduction, the delegation affirmed the achievements made by Jiutai Rural Commercial Bank in just over three years, and sincerely invited relevant leaders of Jiutai Rural Commercial Bank to visit and guide Yongqing County Union in Hebei Province. The two sides also exchanged views on equity management.
Zhang Haishan, president of Jiutai Rural Commercial Bank, and other leaders accompanied the investigation.
Dehui Union held a keynote speech contest on "The Power of Example" for employees.
● Wang
20 12 On August 3rd, Dehui Associated Press held a speech contest for employees with the theme of "the power of example". Twenty-six players from the clubs under their jurisdiction participated in the competition.
Contestants can understand the true meaning of role models through their understanding of role models and their narration of role models around them. Through their belief in role models and their own efforts, they can form a good atmosphere in which everyone strives to be a role model and everyone strives to be a role model. Through a round of keynote speech and impromptu speech, seven contestants, including Wang Bo, won the first to third prizes respectively.
Jiutai Rural Commercial Bank won the "Best Brand Image of the Year" award.
● He Jingyang
On July 28th, the "2012 Financial Support Forum for Small and Medium-sized Enterprises Focusing on Industrial and Commercial Civilization" jointly sponsored by China Cooperative Economic Society and China Urban and Rural Well-off Development Promotion Center was held in Beijing. Jiutai Rural Commercial Bank won the "Best Brand Image of Green Enterprise of the Year" award.
This forum takes "green finance" as the main line and "green, low-carbon and sustainable development" as the auxiliary line, and exchanges and discusses major issues such as "supporting and serving small and medium-sized enterprises, serving key small and medium-sized enterprises and serving small and medium-sized innovative enterprises" by financial institutions, so as to build a good development platform for financial institutions to serve small and medium-sized enterprises. Experts attending the meeting made a comprehensive evaluation from the aspects of service brand building, support for small and medium-sized enterprises, especially financial support and green innovative small and medium-sized enterprises. Jiutai Rural Commercial Bank won this honor, which reflects the industry experts' full recognition and affirmation of its contribution to the development of small and medium-sized enterprises in recent years, and effectively expanded its social influence.