Hello! There are many training materials for insurance exhibition industry that are suitable for insurance newcomers to learn. The following are just some information for your reference:
1, partners engaged in insurance marketing, there is no shortcut on the way forward, only by learning knowledge, paying sweat, visiting customers, making painstaking efforts, and improving their abilities and levels, can they be recognized by customers and succeed. Don't give up your original plan and goal because your temporary efforts can't get immediate results, which will make you give up all your previous efforts and accomplish nothing.
2. Marketing is a science, which requires marketers to live and learn. An excellent marketer must be a marketer who can learn. The fastest growing shortcut for marketers is to learn from others. In order to enhance the sense of crisis brought by social development, insurance salesmen must have the idea of seizing every minute and forging ahead, so as to be at the forefront of marketing in the new era. To do this, we must strengthen the study of new knowledge and master national policies. At the same time, marketers should be proficient in insurance professional knowledge and be able to flexibly use the popular telemarketing and online marketing. With the "golden key" of insurance marketing in hand, marketers can carry out targeted work according to the characteristics of customer industries, and their performance will be greatly improved.
3. The understanding of potential customers mainly includes factors directly or indirectly related to the exhibition industry, economic strength, risk status, insurance awareness and so on. On the basis of full understanding, classify potential customers, summarize the insurance needs of various customers and the special insurance needs of different customers, and expand the achievements of the exhibition industry according to specific conditions.