? Simulate the real employment environment. Strive to reflect the real professional environment from the aspects of software, hardware, environment and management, so that students can get practical operation training and comprehensive quality training that meet the requirements of future professional post groups in the real professional environment; High-tech, leading the times. It is necessary to set up an advanced, forward-looking and lasting comprehensive training program that closely follows the forefront of the development of the times, embodies new technologies, new processes and new thinking, and aims at professional posts in new technology industries that lack practical operation talents; In the design of the environment and the overall training link, it should be open to the society. It can not only provide basic skills training places for students in the school, but also undertake some vocational skills training tasks, provide multi-faceted services for the society, and become a window for foreign exchanges and a base for foreign services; It is necessary to make full use of limited resources, save money to the maximum extent, make the construction training venues and equipment as adaptable as possible, be able to carry out comprehensive training in multiple specialized industries, and make related majors as versatile as possible.
? Innovate the management mode of practical teaching, embed the practical education base into the school, and promote the comprehensive opening of practical equipment, experimental content and experimental environment. Establish and improve the effective mechanism of practice teaching process management, quality monitoring and quality evaluation, and constantly improve various management systems and procedures. Give full play to the functions of teaching quality management institutions at all levels to ensure the orderly development of practical teaching activities.
? Establish the practical teaching concept of "taking students as the main body, taking the cultivation of online marketing practical ability and innovative spirit as the core, and promoting the coordinated development of knowledge, ability and quality". According to the basic construction idea of "classroom teaching and experimental teaching are integrated, and experimental teaching, application development and academic research support and promote each other", a new experimental teaching mode of cultivating talents through cooperation between schools and enterprises is constructed.
Establish a management and guarantee system that can effectively promote the integration and open and efficient operation of multi-party resources, realize the sharing of resources between disciplines, similar universities, schools and society, and provide an excellent environment for students' independent innovation and personalized learning.
Learn more things that you can't learn in school during the training period, aiming at improving your innovation ability and strengthening the management of the new era. Promoting quality education and constantly enriching and improving the level of training projects are important guarantees for doing a good job in training.