The reason for this is the following：
Tmall is a company with complete procedures. If it's a flagship store, it's opened by your own company, or it's operated by a company as an agent. Generally, there is no problem of counterfeit goods. If it is a specialty store or franchise store, the brand of the agent is also authorized by the regular brand or the regular purchase channel. Have the qualification to sell real goods and the purchase channels of real goods. ?
However, it is also possible that there are illegal businesses, most of which are genuine when they purchase goods, and then they are sold together with fakes. This is true or false, so we can only identify it ourselves. This is the same as a physical store. Some black-hearted physical stores sell things that are highly imitated. But most of them are trustworthy, at least more trustworthy than Taobao. ?
In addition, it is recommended to ask Tmall merchants to issue invoices for you and buy fake complaints.
Extended data:
Tmall, formerly known as Taobao Mall, is a comprehensive shopping website. On the morning of 20 12, 1,1,Taobao Mall officially announced its name change to "Tmall".
Tmall service
What makes Tmall more attractive than ordinary shops is its service. It is not only a collection of big sellers and brands, but also provides more thoughtful services than ordinary stores:
1, seven days without reason to return.
Tmall sellers accept that buyers have no reason to return the goods within seven days, so they don't have to worry about what they bought being inappropriate or what they bought being too different.
2. Real guarantee
The goods sold by Tmall sellers are authentic and licensed, and are subject to the supervision of buyers and Taobao.
3. Credit evaluation
Taobao's credit evaluation system consists of three parts: heart, drill and crown, and the upgrade provides reference for honest trading. And successfully protect the interests of buyers and promote sellers to trade in good faith.
In 2009, Taobao's credit evaluation system was upgraded: from now on, on September 24th, 2009, the refund and punishment of all Taobao stores due to violations will be fully announced on the evaluation page. This will become the most important criterion for buyers to judge the integrity of sellers in addition to evaluation.
This is an important measure in Taobao's shopping security plan. Previously, Taobao has launched 20 million shopping guarantee funds and six guarantees for purchasing air tickets. After the store evaluation page is upgraded, consumers can refer to more parameters, not limited to the evaluation after the transaction is completed. Buyers will be able to understand the information of sellers in multiple dimensions, and online shopping will be safer and more secure because it is more open and transparent.
The upgraded evaluation system will be based on the previous evaluation list, plus store-related information, including whether to participate in the consumer protection plan; What kind of commitment to consumers; The situation of being punished.
For the seller who has joined the consumer protection, the displayed information includes: the store has joined the Taobao consumer protection service and its commitment to the buyer. For sellers who have been cleared out of consumer protection due to violation of regulations, within 30 days after being cleared out, it will show that the store has been cleared out of Taobao's consumer protection service.
At the same time, in the column of seller's service quality inquiry, consumers can see whether the seller has been complained; Refund and breach of contract disputes.
Baidu Encyclopedia: Tmall