Learning is anti-human, and human nature is profit-seeking. Enterprises often force employees to "sign in and punch in" when doing training, so as to examine the attendance rate of employees and the popularity of courses. However, this is not only ineffective, but also easy to cause rejection.
Enterprises can use learning incentives to drive employees to learn with income. For example, employees can earn points and redeem prizes through learning behaviors such as signing in and watching courses.
You can also use spiritual incentives to set up various honorary incentives such as squad leader, team leader, daily study pacesetter and golden sentence king. Drive employees to study, punch in and share. When employees perform well in difficult or demanding courses, they will also be happy to share them with their friends. After all, in this era, the shaping of social platforms is also one of the compulsory courses.
The content is king, and the practical course is produced.
Under what circumstances are employees willing to take the initiative to study courses? When he is short of something. Therefore, enterprises should investigate employees' learning needs, and design courses according to employees' pain points and work practice. Smart enterprise training does not do top-down cramming teaching, but teaches students in accordance with their aptitude and makes personalized learning plans for different departments and employees.
The emergence of online training platform makes the time and space of enterprise training more flexible. Enterprises can incubate lecturers from within, so that outstanding employees in various fields can share their experiences through live broadcast and recording courses, forming a virtuous circle of knowledge sharing.
On the one hand, these high-quality course contents can deepen internal learning exchanges and precipitate into enterprise universities, which is convenient for new and old employees to watch and study repeatedly. On the other hand, it can also be spread on social media platforms such as Tik Tok and friends circle, and spread to the outside world to highlight the brand image.