Compared with foreign countries, the training cost in China market is relatively low, and most of the money is earned by trainers.
The main reason for this phenomenon is that everyone embodies the value of training in a trainer, but ignores that a successful training should be completed by a team.
Some training companies in China usually do this: hire a teacher, then go to the bookstore to buy a book as a teaching material, find a classroom, and complete a training in a few classes, no matter how many chapters can really work for customers.
Professional training institutions will generally give customers a training framework first, and the content will be formulated according to the specific needs and reality of customers.
Trainers are only part of the implementation here, and they are concerned with the cooperation of the whole training team.
Is the course important or the process important? No course is suitable for all companies, because courses should be formulated according to the actual situation of enterprises, the quality of personnel and the company's goals.
Similarly, the introduction of foreign courses should not be scripted.
At present, many courses in China are relatively old, mainly academic courses, and the courses of enterprise training are very scarce.
As far as the popular MBA courses in China are concerned, foreign MBA courses are mainly used to improve personal quality, ability and thinking method; However, enterprise training is not aimed at individuals, but at the whole company, and is committed to improving the overall quality of enterprise teams.
Enterprise training system is mainly composed of three elements: training courses, trainers and training process, the most important of which is the training process.
Through the process, the training courses and trainers are integrated, and the maximum effect of training is achieved through the understanding of customer needs, personalized customization of courses, and evaluation and tracking of post-training effects.
Another significant difference between domestic training and foreign training is that domestic training is often for training, which is sudden and random.
The training of excellent foreign enterprises is highly planned and forward-looking.
Excellent foreign companies have a clear training purpose, and the company has certain operational ideas and methods. They hope to unify these contents through training, so that every employee has a unified value direction.
Every year, they will have a relatively complete definition of the training plan. For example, this year, the overall sales staff will be improved in consulting sales and customer relations will be improved ... These contents will be clearly listed in the training plan at the beginning of the year.
Many enterprises like to compare training institutions to doctors. In fact, the most suitable role of training institutions is the team coach, because to some extent, patients are very passive and players have great subjective initiative. After all, a coach can't play football instead of a player.
High-level training experts can not replace the daily management responsibilities of customers, but conduct in-depth analysis for enterprise personnel based on facts, put forward convincing specific suggestions and training programs, and assist enterprise personnel to implement them.
It should be said that domestic enterprises are increasingly aware of the importance of training, but there are still some misunderstandings in the understanding of value.
Some enterprises often think that the cost of training is the trainer's working day salary.
Domestic enterprises can generally understand and actively cooperate with the pre-training work, but some enterprises often feel expensive when they see the quotation, so they are unwilling to accept this price.
In the effect evaluation, we should check the effect of training from different levels, such as whether the students' knowledge has been broadened, whether they have really applied what they have learned to their work, and whether they have used the training knowledge clearly and appropriately.