The competition in the investment promotion market is fierce, and various investment promotion channels and platforms are mixed, with uneven results. Whoever can attract investment accurately will be able to complete the national investment with the lowest cost and the fastest speed, so that the number of franchisees will increase rapidly. At present, the most effective ways to attract investment accurately are as follows.

First, small materials open a shop

A professional investment promotion platform with advanced technology has accurate investment promotion functions based on thousands of people, such as portrait of joining users and orientation of joining intention. The flow is large and single. Because it is a professional shop-opening assistant APP, users are ready to open stores and have the need to join, so its investment promotion effect is very good.

Second, Baidu bidding

Baidu has huge traffic, and Baidu also has information flow and other promotion channels. The key to using Baidu bidding for accurate investment promotion is to have certain SEM knowledge, carefully set the characteristics of matching the joining crowd, and filter out useless traffic, otherwise the accuracy of advertising matching is not enough, which will affect the joining rate.

Third, today's headlines

Today's headlines are easier to use than Baidu. Matching users' joining intentions by tracking their reading content is also a good and accurate investment platform. The only drawback is that the traffic filtering is not very accurate, and it is impossible to distinguish the intention level of joining. This kind of joining users will be transformed and the cycle will be longer.

Fourth, WeChat WeChat official account

Wechat's advertising ecological services can be roughly divided into two types: friends circle advertisements and WeChat official account advertisements. Friends circle advertising is not suitable for enterprise investment and brand investment, because there is no way to circle the user group according to the region, to identify whether the user has the need to join, and to circle the user group according to the intention to join.

Wechat official account promotion is more suitable for investment promotion. Choosing some WeChat official accounts to open a shop to do business can also achieve accurate investment promotion.

The above-mentioned precision investment platform is the best investment channel at present, and the precision advertising technology based on big data and thousands of people is also the development trend of the advertising industry. Making good use of the most advanced data technology is the most effective way to rapidly develop franchise stores in China.

You can refer to the six-step joining method.