Clothing store year-end summary model
How time flies! 20_ years will soon pass. What have we learned and gained in the past 20 years? Now, the work of 20 years is summarized as follows:
1, in the process of clothing sales: sales skills are extremely important. In the process of sales, in addition to showing customers clothes and explaining them, we should also recommend clothes to customers to arouse their interest in buying and let them enjoy consumption. For example, many customers say it is expensive when they enter the store, and we will explain the reasons to them. However, when customers try on our clothes, we will chat with them on the road to understand their psychology.
2. Secondly, we should pay attention to the skills of key sales, that is, we should be targeted and fit in with the design, function, quality, price and other factors of clothing, so as to truly change the customer's psychology from "comparing" to "believing" and finally sell successfully. (The key points should be brief. When explaining the characteristics of clothing to customers, the language should be concise and clear, and the content should be easy to understand. The characteristics of clothing products should be stated first, and they should be developed one by one if you have time);
The employees in the store are also more active in sales. Everyone is aiming at the same goal, but there are still many shortcomings, such as sales and display, which need to be improved.
20_ year is a year connecting the preceding with the following. I will lead the shop assistants to make a profound summary, correct the bad things we did this year in time, continue to carry forward the good things, and pave the way for the work in 20 years.
20-year plan
The new year has turned a new page, and the annual plan for 20 years is as follows:
1: Brand image: This is our indispensable work every year. To promote our "Shengyuzhu" clothing, first of all, the image of ourselves and our employees should make customers trust me in order to promote their own brands;
2. Store image: the store should be clean and tidy, and the goods should be displayed and placed;
3. Service: There are more and more clothing brands now, comparing not only the style of clothing, but also the service mode, service quality and service attitude, which should be constantly changed and improved in the future work;
4. Improvement of mentality: often chat with employees, communicate, understand their ideas, solve things in time, and pass positive energy to employees at any time;
5. Maintenance of new and old VIP: This is our key work for 20 years, and we will strive to do better what we can't do;
6. Strengthen the sales ability of oneself and employees, and increase the training of new employees; 7. People management: find and solve problems to make the team more cohesive; 8. The morning meeting insists that this is not only a simple meeting, but more importantly, it is to motivate employees' morale;
In 20_, we will continue to learn, constantly sum up and improve our professional knowledge in all aspects. In the new year, new hopes and a new starting point, let's turn pressure into motivation, strive to break through the goal in 20_, and create a new high in performance.
Year-end summary of clothing store model
Looking back on my work in the past year, with the support and help of the company's leaders and colleagues, I was strict with myself and completed my work well according to the company's requirements. The work of the past year is summarized as follows:
First, the daily management of the store.
As the person in charge of the shop, I deeply realized that the shop is not only a workplace, but also a public place. It is a connecting link between the preceding and the following, connecting the inside and outside, coordinating the left and right, and connecting the four sides. It is also the center to push all work towards the goal. Therefore, first of all, we should straighten out the relationship (handle my superior relationship, the relationship with the clerk, and the relationship with the clerk) and handle the daily accounts.
Secondly, pay attention to the gfd of shops and clerks and strictly manage it.
Second, this year's performance
Because of great responsibility and limited knowledge and experience, I keep learning from books, leaders and colleagues. After continuous study and accumulation, I can calmly deal with various problems in my daily work and complete the overall goal of 865,438+0.07% issued by the company.
Third, the existing problems and improvement measures
First of all, the existing problems:
Because of my limited knowledge and shallow experience, I didn't handle all kinds of problems well. This is my own problem and I can't shirk it. There are also great problems in the management of shop assistants. Occasionally, the clerk will feel negative when he goes to work, which will affect sales.
Secondly, areas that need to be improved:
1. In my future work, I will constantly improve my ability in all aspects and learn from my leaders and colleagues around me.
2. Work hard to complete various tasks, unite colleagues, strengthen the management of shop assistants, create a pleasant working atmosphere and improve work enthusiasm.
3. In the future work, we should constantly strengthen innovation and strive to achieve new goals.
The above is my summary of this year's work, and I hope to achieve better results in the new year!
Fan Wensan's year-end summary of clothing store
Twenty years have passed in an instant, and a new year has begun. As a member of Song Hua International, I have learned a lot in this year. Now I will summarize my work and experience in this year as follows. I hope you can give me guidance and advice.
After working in Huasong International for more than a year, I learned to use my mind to expand my language deficiency. There is also an understanding that as a salesperson, if you want to improve your sales ability, you have to work harder than others. Here's what I learned at work:
In the process of sales, salespeople play an incomparable role, and it is very important for salespeople to master sales skills. First of all, pay attention to the recommended buying skills. In addition to showing and explaining the product (brand of clothes) to customers, the clerk should also recommend this product to customers to arouse their interest in buying. In view of this, we should do:
1, when recommending clothes, you should have confidence, recommend clothes to customers generously and honestly, and the shopping guide should have sufficient patience and care to make customers trust themselves.
2. Recommend clothes suitable for customers' body shape and taste, make suggestions for customers when choosing clothes, and prompt relevant details to help customers choose.
3. Combine different styles of clothes and explain to customers where each dress is suitable for wearing.
4, recommended according to the characteristics of clothing. Each kind of clothing has different characteristics, such as function, design, quality, etc., and customers should be informed appropriately.
5. Pay attention to skills in conversation. When recommending clothes to customers, the tone should be polite, and then recommend them to customers on the basis of fully listening to their opinions.
6. Observe and analyze the pursuit of different customer preferences, and recommend clothes to customers in combination with the actual situation.
As a salesperson, you can't recommend products casually. You should have confidence when recommending them. Because only if you have confidence in yourself can you make customers trust the products they need. It also taught me that it is not as simple as recommendation. Also learn to match the characteristics of goods. Each product has different characteristics and different prices. Such as fabric, design and quality. When recommending to customers, we should emphasize its different characteristics. Mainly focus on the following links:
1, pay attention to thinking. Understand the occasion of customers buying clothes, the purpose and idea of buying clothes, help customers choose the corresponding clothes and promote sales success.
2, concise, concise. When communicating with customers, the words should be simple and easy to understand. Don't say too professional jargon, try to explain it to customers in common language.
3。 Specific performance. We should recommend clothes according to the actual situation, don't disturb customers when necessary, let customers choose by themselves, and listen patiently and explain carefully when customers consult. While recommending, we should also pay attention to the other party's reaction to the product, so as to promote sales in time.
Different customers have different purchasing psychology. The same price is compared with quality, and the same price is compared. It is necessary to vary from person to person, and truly let the customer's psychology transition from "comparison" to "belief", and finally the sales will be successful. It is a very important link in the sales process to make customers have the belief of buying in a very short time.
Always maintain the quality that a salesperson should have. Be customer-centered, because only when customers are satisfied can things be sold, and quality and attitude also determine whether you will attract repeat customers. Everyone wants to buy it happily and use it with confidence. You must make customers happy and willing to buy your products.
In addition, we should also pay attention to teamwork, so that customers have more confidence in the team's sense of identity, and playing the role of the team at work can better promote the achievement of sales.
The above is my experience in my work. In the future, I will make a good work plan and sum up the shortcomings in my work in time.
Finally, I would like to thank my friends in the same year for their hard work and the floor manager for their careful care and help over the past year. I wish Song Hua International by going up one flight of stairs in the new year.
Year-end summary of clothing store model
As the saying goes, most famous entrepreneurs start with sales. I am also a clothing salesman. The following is my personal work summary in 2008.
First, I always remember that treating every customer as one's own relative will make customers feel close to us and bring us closer to each other. Then I enthusiastically introduce each of our products to our customers. My feeling is that I am not dumping products for customers, but choosing every product that suits my relatives.
Second, insist on studying every day and abide by the principle of "never too old to learn". Through studying, I can gradually enhance my self-confidence, and I won the first place in sales this year.
But it is still far from my goal, and I strive to surpass the goals set by the company. Everyone is conscientious in joining this big group of the company. While working hard, we should also have some experience and exchange more successful and good examples, which will be of great help to our performance. The following is a summary of my sales work:
First, we should receive customers attentively and never give up until the last moment. Even if customers try a lot, we should be patient. We will encourage them as long as they want to try.
Second, when a customer wants us to be a consultant, we should be his friends and help him choose the right goods, not what he wants. In this way, customers will put on comfortable clothes and bring their relatives and friends.
Third, look customers in the eyes, help them choose, recommend them at the right time, and encourage customers to try on clothes. Our success rate will double.
Fourth, look at the age, the most comprehensive reference website figure and skin color to help customers choose to try on pants.
I didn't do well in this respect this year, and it was really hard to perfunctory. From now on, I need to be more careful. As the saying goes, if you say nothing, you have to confirm everything.
For new customers, we must act in full accordance with the contract specifications. Get the trust and support of new customers as soon as possible.
Insist on learning product knowledge and improve your business level. Everything is constantly changing. I need to constantly add new knowledge to enrich myself. Insist on going out more, keep frequent and effective communication with customers, and truly understand what products customers need.
The above is a summary of my clothing sales work in 2008. Where there are shortcomings, please ask the leaders to guide and criticize more.
Year-end summary of clothing store model
In the busy work, I unconsciously ushered in a new year. Looking back on this year's work process, as an employee of Jinghua Clothing Supermarket, I deeply felt the vigorous development of Jinghua Clothing Supermarket and the enterprising spirit of people in Jinghua Clothing Supermarket. I wish Jinghua Clothing Supermarket a more prosperous sales performance in 20xx!
In 20xx, under the unified leadership and deployment of the company's Party Committee, with the support of brother cabinets and the joint efforts of all members, our cabinet team successfully completed the clothing sales task.
The year-end summary of 20xx clothing sales staff is as follows:
In 20xx, our counter team earnestly studied sales knowledge, strengthened self-cultivation, sincerely served customers, carried out the marketing activities of satisfying customers in Beijing, thought about customers' thoughts, strived to create a good shopping environment for customers, implemented all aspects of procurement, warehousing and sales, and strictly controlled the quality.
We strive to ensure that no matter how many customers shop around, our Jinghua clothing supermarket can also provide customers with high quality and low price goods. Smile service runs through the sales process, and they communicate with customers more. Through clothing sales, they talk to others more, enhance their self-confidence, and further understand how to communicate with customers, promote the style, color and price of clothing to meet their needs, and let customers accept your opinions and suggestions.
Our cabinet team strives to establish a good corporate image, smiles at customers, treats customers sincerely, and sells products tailored for customers, which has won the recognition of customers. Customer satisfaction rate and repeat customers show a good momentum. In 20xx, our cabinet team completed the sales task ... As a sales department of clothing supermarket, some employees, including me, were not very proficient in clothing when they first arrived at the supermarket, and were not familiar with the new environment and new things. With the help of company leaders, we quickly learned about the nature of the company, its clothing market, as well as consumers and potential customers. My team has a neat staff, a unified understanding, and strive to do their own work.
They have strong behavior restraint ability and deeply realize the important task as a member of the sales department. As the facade and window of the enterprise, his words and deeds also represent the image of Jinghua. Therefore, the sisters of the cabinet group constantly expand their professional knowledge, improve their own quality, set high standards for themselves, accumulate some work experience in sales practice, better understand the dynamics of the whole clothing market, and walk in the forefront of the sales market.
After this period of tempering, all the comrades in our cabinet group have grown into qualified sales personnel, and some have become sales backbones, making great contributions to the completion of the 20xx annual sales plan.
Year-end summary of clothing store model
Through the continuous running-in with the company's sales management model in the past year, I realized the knowledge, social skills and familiarity with product knowledge and skills of a store manager who sells clothing, which determined the sales ability of a store manager and sales staff. To this end, through such a long period of work accumulation. I am aware of my existing shortcomings and advantages. The whole year's work and feelings are summarized as follows:
1, sales target.
The most basic sales target this year is to reach the number of articles actually completed in the same period last year every month. Then break down the task into months, weeks and days. Divide the monthly, weekly and daily sales targets into each employee, and ask the store manager to complete the sales tasks in each time period. And improve sales performance on the basis of completing sales tasks.
2. Improve teamwork.
Improving team unity and cooperation is inseparable from team building. Establishing a good sales team and a good working mode and working environment is the key to the work. All sales achievements come from having a good salesperson, and building a cohesive and cooperative sales team is the foundation of the store. So I want to build a harmonious and lethal team as a major task in xx years' work. And plan to establish stable personnel and stable personnel work.
3. always pay attention to inventory.
Familiar with the product technology of each variety, and control the nodes of in-season and out-of-season products, and require employees to do product analysis and product introduction every day.
4. Personnel training.
Xxx has gradually matured and is ready to train her to develop into a store manager. Both of them are very serious and responsible for their work, and they have great will in this respect. Store No.22 XXX: Store No.22 performed well in all aspects of its job responsibilities, and was the top seller in the store every month. Therefore, I strongly recommend xxX as the manager of Store No.22 in xX. I hope that the leadership inspection will give this development opportunity.
5. Suggestions for the company.
The company should hold more summary meetings. A company's thinking must be active. If you want to maintain a highly passionate atmosphere, hold more summary meetings. The company wants to promote the manager. I think the quality of employees needs to be improved, the training time of employees is not enough, and the work-related training is not enough. Ordinary employees need training, store managers need training more, and store managers don't improve their management level. How can they lead their employees well? These are my suggestions to the company. Please forgive me if it is inappropriate in that respect.
Year-end summary of clothing store model
As the New Year's bell approaches, we bid farewell to the hectic 20xx year and usher in a bright, hopeful and passionate 20xx year with enthusiasm and expectation.
In a blink of an eye, a year passed immediately. In this year's work, I have made a lot of efforts and achieved good results in my own work. For example, the sales volume of broken codes in Store No.6 has always been the best among several stores, and the sales volume of broken codes in Store No.22 is also rising, and it pays close attention to the varieties of broken codes every month and can complete the task every month. Strictly implement the daily workflow and the company's basic rules and regulations, and the employees in the store are relatively stable. Working in the company for more than one year on average is also recognized by the company.
But I still don't work with 100% heart, so I feel ashamed. Overall, the store performance has not been completed by 30% this year. Although the sales unit price has increased by 40% compared with last year, the overall number of stores has only increased by 16%.
Looking back on the work done this year, I feel quite touched. In the past, first of all, I want to thank the company for giving me such a development platform and cultivating it with heart; Thank the leaders for their encouragement and supervision in their work. Let me learn a lot of sales and communication management skills, and take the first step for the smooth development of the next company. Secondly, I want to thank my team and my colleagues for encouraging and cooperating with each other in their work. They all have something to learn, and I have learned a lot from them to make myself more mature.
Through this year's continuous running-in with the company's sales management model, I have more realized the knowledge, social skills and familiarity with product knowledge and skills of a sales manager, which determines the sales ability of a store manager and sales staff. To this end, through such a long period of work accumulation. I am aware of my existing shortcomings and advantages. My work and feelings this year are as follows:
Although there are some objective factors, there are also great problems in other practices in the work, mainly in:
(1) There are too few basic customer maintenance in sales work. There are 626 VIP customers recorded, of which 389 old VIPs have not spent this year. In addition, the number of VIPs who come to spend once is 100. Judging from the above figures, we have not done a good job in basic maintenance. I don't know the reason why the distinguished guests didn't arrive in time. Sales are not ideal.
(2) communication is not deep enough. In the process of communicating with customers, employee sales failed to introduce the value of our products to customers very clearly, which only indicated that the price was raised, but did not explain the value of the products. I don't know the real idea and purchase intention of customers; Failing to give perfect answers to customers' questions in time.
(3) There is no clear goal and detailed plan for daily/monthly work. The habit of writing work summary plan is not formed, and the sales work is in a laissez-faire state, which leads to various adverse consequences such as no unified management of sales work, unreasonable distribution of working time, and chaotic work situation.
(4) The requirements for storefronts are not strict, especially the doorposts, which are not timely to stand guard, and lack persuasion and appeal in front of employees. Work responsibility and work planning are not strong, and these problems need to be improved as soon as possible in the next step.
(5) Because individuals are not diligent enough and strict with themselves, they pay little attention to inventory sales. Store No.22 opened in May1-The proportion of women's trousers has been relatively high in September, with 73% of men's trousers accounting for only 27%. Later, it means that the proportion of men's trousers has increased and the sales volume has also increased. As a result, women's trousers have been declining for the next few months, which is caused by my neglect of inventory sales. Now I began to improve this series of problems. The above are the problems that I have done well and badly and need to improve. I hope the leaders will give me supervision, help and give me valuable advice.
Clothing store year-end summary Fan Wenba
This year, under the care of the company's leaders, I grew from a simple employee to a cabinet director, feeling that I haven't caught it yet. On the one hand, professional knowledge is clumsy and business ability is not strong. On the other hand, I feel a lot of hardships, lack of social experience, lack of education and other notices make me feel very slim and lack the courage to take on heavy responsibilities.
In the busy task, we unconsciously ushered in a new year. Looking back on the task process of this year, as an employee of a clothing supermarket, I left the best impression on my customers by doing things enthusiastically, helping them to dispel their doubts and subdue them to buy products in the shortest time.
Purchase goods according to customer demand, adjust products according to seasonal changes, organize hot-selling types according to weather changes, and organize supply according to fabric characteristics. For example, our shopping habits in Shiyan also have a significant weather effect: when the temperature drops, the sales of goods in winter plummet.
After the test of this period of time, all the comrades in our cabinet group have grown into qualified sales personnel, and some have become the backbone of sales, which has made great contributions to the completion of this year's sales plan.
Cashmere sweaters, wool coats and down jackets are the main winter clothes, and buyers are in an endless stream. Although some men's winter clothes, such as wool coats and leather jackets, are expensive, many male customers are still excited and generous. Then we have to do some thinking.
I am more and more serious and dedicated, enthusiastic about working for customers, uniting a group of people in the cabinet and diligently learning the skills of clothing sales. I know that excellent clothing salespeople have much better professional knowledge of products than ordinary salespeople. In view of the same achievements, ordinary business people can only reply after consulting the information, while successful clothing sales people can immediately answer like a flood, hit the nail on the head, accurately supply customers with the information they want to know, and give the correct reply in the shortest time.
As the sales department and staff of the clothing supermarket, when I first arrived at the supermarket, including me, I didn't know much about clothing, and I was more vivid about new situations and new things. With the help of company leaders, we soon realized the essence of the company and its clothing market, as well as consumers and potential customers. My employees are well organized, familiar with unity and diligent in completing their tasks.
Clothing store year-end summary Fan Wenjiu
Through a period of clothing sales practice, I have gained a lot of sales experience and learned more about clothing, so I can say that I have benefited a lot from the practice in just a few months.
As a marketing major, I still have some knowledge of sales work, and the school has also given us more opportunities to exercise. Every Christmas and Labor Day, we are given a special training class, that is, our school holds a trade fair on Avenue E, so we have accumulated some work experience in recent years, so we are full of confidence when we look for the job of clothing sales during our internship. I think I will be promoted to this job and achieve good sales performance. But when I officially came into contact with this job, I realized that this was not what I expected.
Before that, I had never been exposed to the work of clothing sales, so I realized that the work of clothing sales was not simple and extremely difficult. The customers who sell clothes in shopping malls are not students, but all kinds of people, so our sales work will be particularly difficult. For example, they are older guests and often tell you half a day off and ask you half a day questions, but they may not buy them. So, when I first entered the business, I didn't hit a wall. I am good at sales communication and talking with customers, but the situation is not optimistic. I don't want to go on like this, so I often consult the store manager, ask if there are any other sales sources for customers in the store, ask them how to solve problems and learn clothing sales skills from them. With their help, my work situation changed, and then I was officially on the right track.
Through this clothing sales internship, I realized that we are doing sales for "seeing food after dinner". For example, older customers should pay more attention to the quality and practicality of clothes when buying clothes, because they will consider the practical problems of clothes more. In the face of young customers, you can't sell to customers like this. Talk more about clothing collocation and current fashion trends. Through this fashion internship, I learned that to do sales work, we should not only have good communication skills, but also have a deep understanding of the products we sell, so as to better answer customers' questions and better sell our products.
Although this fashion sales internship is over, it has been helping me, letting me know more sales experience and greatly improving my sales level. I believe that if I am still engaged in clothing sales in the future, I will do better!
Clothing store year-end summary model essay ten
202 1 is a busy year and a turbulent year. Under the leadership of General Manager Wang, General Manager Xu and the leaders of various departments, xx Underwear implements the company culture and ideas, creates major innovations in the industry, and strives for our common goals. Looking back on this year's work, as a salesperson of xx underwear X brand, I failed to achieve the goals set by the company, and there are many problems in my work. I hope the company can correct me. In order to better complete the marketing work of xx and achieve the set goals for the coming year, I summarized the phased sales work, so that I can have Shi Kejian when I first entered the underwear industry.
When I first entered the company, I didn't know anything. For the purpose of training, the company recruited me into the big family of xx. After nearly a year of study and exploration, I mainly summarize and look forward to the future from the following two aspects.
1. Develop the market in a team way to familiarize you with the regional market economy and the market distribution of competitive brands.
For example, the "xx" action at the beginning of the year and the "xx" large-scale investment promotion meeting at the end of the year not only exercised the ability of sales staff to analyze and cooperate with the market, but also learned from each other in action, summed up each other in their work, and constantly innovated and improved. At the same time, xx underwear has established a good image in the industry, reducing the difficulty of our marketing. This kind of preparation will be beneficial to our later development and maintenance.
2. Build a strong enterprise team, cultivate teams and talents, and constantly supplement the combat effectiveness of the team through training.
For example, the gradual improvement of team building and staffing costs no money, the establishment of xx Ya 'an Lina team and the distribution of regional personnel all make me feel that I will not lose sight of one thing and improve my market development and maintenance ability. All aspects of training, let us know more about industry knowledge and sales skills. At the same time, I learned my own shortcomings and improvement methods through exchange and learning, and I didn't take detours. The establishment and cultivation of the team gives us a direction and expectation.
After a year of hard work, I feel very honored to be recognized by the company. Near the end of the year, looking forward to 20xx, it is necessary for me to review my work, with the purpose of learning lessons, improving myself, making my work better, and having the confidence and determination to do it better in the new year. Finally, I wish xx Ya 'an Lina can create wealth with the joint efforts of the company and our group.
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