Personal Mission: To help local enterprises in China establish their brands and go global in the era of mobile media.

Personal values: self-improvement and virtue are indispensable, and strategy and details are indispensable.

Personal Vision: To become the most valuable consulting expert entrepreneur in China's hand-media era and help the Chinese dream take off. A book changed his life.

Wang Zhigang wrote "Man proposes", in which he wrote that "as long as there is dust flying, there will be opportunities for development", which made his eyes shine. 1September, 1999, after reading this book, under the background of encouraging people to go to sea at that time, Wang Jinyang quit his job as a civil servant and went to Shenzhen alone to start his own working career. Because of his low diploma, Wang Jinyang has repeatedly hit a wall in finding a job in Shenzhen. After three months, he had almost no money. "I really couldn't find a job, so I found a curtain shop and persuaded my boss to let me sell it. The salary is very low. " A month later, Wang Jinyang pulled back the business of 1 1,000 yuan, and finally touched the store. Half a year later, the boss sent him to participate in local marketing training. It is this experience that makes Wang Jinyang have an indissoluble bond with training. Coupled with self-study, he successfully transformed into a training lecturer. Book lectures are very famous in the circle.

Set foot in the marketing training consulting industry, Wang Jinyang found his own life orientation. By 200 1, relying on his own experience and strength in marketing training, he has been employed as a full-time lecturer in An Zhi, the first marketing agency in Asia, and the marketing president of Sian Consulting, the first brand strategy consulting company in China. "In Shenzhen, the training industry is exposed to the most advanced international concepts, which is very helpful for my growth." Wang Jinyang's adventure benefited him a lot. Just after the Spring Festival in 2006, Wang Jinyang packed his bags again and boarded a flight to Beijing. Wang Jinyang said: "When I first arrived in Beijing, my annual salary was 500,000. In 2008, it was 6,543,800 yuan, and in 2065,438+0, it exceeded 2 million yuan. "

In Beijing, Wang Jinyang served as a lecturer in the President's Class of Tsinghua, the chief consultant of CCTV, participated in the project planning of many listed companies, and wrote books such as "Want the market instead of the factory", "Learn from the boss" and "World-class marketing guru Learning Manual", which gained more and more recognition in the circle. He also has a happy family in Beijing.