Since April and May, various media platforms in Yibao.com have been paying attention to the survival dilemma faced by township express delivery. Township agents are in the peripheral nerve of express delivery network. Driven by the policy of express delivery to the countryside, the coverage rate of township express delivery has exceeded 97%. How to make township express delivery achieve sustainable development has become a thorny issue facing the industry.
Calculate cost and profit accounts
Earlier, a fan of Express Observer left a message for consultation. A township agency outlet in the east of my hometown is being transferred. The transfer fee is 200,000 yuan, and about 400 yuan is paid every day. The town has 40,000 residents. Is it worth taking over?
Whether you can take over or not, you have to calculate the cost and profit. The main sources of express business income are delivery income and receipt income. If you can deliver about 400 pieces a day, if you usually earn about one yuan according to the previous township delivery fee, then if you deliver only one piece, you will have 400 yuan in one day, which is about 12000 a month.
However, with the continuous decline in the distribution costs of first-class outlets, township outlets have suffered a lot. At present, the distribution fee is generally between 60 points and 70 points. Even if a ticket is calculated at 70 cents, the distribution fee income is only about 280 yuan, which is less than before 120 yuan, and it is 3,600 yuan less in one month.
The second is the income from receiving goods. Generally, the delivery price of primary outlets to township contracting areas is relatively fixed. For example, a township agent collects about 50 tickets every day, and the cost of each ticket is 3 yuan. The price of each ticket is 10 yuan, and the daily income is about 350 yuan. Of course, this is closely related to the population of villages and towns, underdevelopment and the number of e-commerce.
Roughly speaking, the monthly income is 10780 when the distribution fee and receipt income are added together. No matter how small the courier company is, there are costs. The first is the rent. If there are about six or seven hundred dollars, then you need at least a storefront of 50 square meters. The rent in villages and towns is generally about 1500 yuan for one month.
In addition, there are labor costs. Generally, at least two people are needed to look after the agent, one of whom is responsible for delivering and picking up the pieces. The labor cost of two people is about 6000 yuan, and the cost of oil and communication is also about 1500 yuan. In this way, the comprehensive cost per month is about 9000 yuan, and the remaining profit per month is only 1780 yuan.
The only thing that can be controlled here is the labor cost. If you start your own business, not counting the labor cost, and leave only one person, the monthly profit is 7780 yuan, which I believe should be the real income of most township agents.
Where is the struggling township government?
The above income and expenditure should be in line with the living conditions of most township agents. Of course, there is no expenditure on other matters such as fines. After calculating the account, we should carefully consider whether to take over the problem.
Some time ago, "Express Observer" exclusively reported the news of a township express strike in Henan, which aroused widespread concern in the industry. With the escalation of the price war, not only the declining distribution fee, but also a series of task indicators such as delivery assessment and storage fee allocation are becoming another mountain faced by township express outlets.
Nowadays, the development of express delivery service is no longer a trivial matter of people's livelihood, but a major event of people's livelihood equivalent to "rice, oil, salt, sauce and vinegar tea". The township express agent originally belonged to the capillary serving the last mile of the rural market, but unfortunately it became a victim of the price war.
A notice sent by the first-level network to township agents shows that from May 2020, the number of dispatched parts in township agents and contracting areas will not be less than 5% of that month, and will increase to 7% in June, and it will be 15% in June. Those who fail to meet the standards will be punished by 3 yuan according to the unfinished votes.
In addition, under the double pressure of shipment and price war, the first-level outlets have to pass on the booking fee to the township agents to relieve the pressure. A notice received by the Express Observer platform shows that the daily booking fee is 15 yuan if the monthly delivery volume of township agents is less than 2,000 tickets; If the monthly shipment volume is less than 2,000 to 4,000 pieces, the daily storage fee in 20 yuan.
Township express delivery originally belongs to a relatively weak group, and once there is an abnormal operation, it will bear the brunt. August, Ipoh. Com reported that the outlets in Guangshui Township, Hubei Province were forcibly taken back, and then Tongdabai jointly held an open tender, requiring bidders to pay a deposit of 300,000 yuan and a reserve price of 200,000 yuan, which triggered collective dissatisfaction among township agents.
Puffy township express delivery was originally the weakest unit at the end of express delivery service, which deserved more care and support, but now it has become a hot potato that no one dares to touch. To reverse this development situation, it is useless to rely on the efforts of enterprises themselves, and it may be the only way to formulate corresponding unified standards and policy support.