On the New Media Marketing Strategy of the Reality Show "Run, Brother"
Before? word
I. Overview of New Media Marketing
(A) the concept of new media marketing
(B) new media marketing methods
(C) the advantages of new media marketing
Second, the new media marketing strategy of "Run, Brother"
(1) Use the official Weibo to raise awareness.
(2) Use the WeChat public platform to interact.
(c) The portal creates topics to keep the audience's appetite.
(d) Program promotion through video website cooperation.
Third, the new media marketing effect of Run, Brother
(a) The ratings reached a record high and the brand awareness was improved.
(B) won a high reputation, brand reputation improved.
(3) Traditional media and new media cooperate with each other to play a marketing role.
Fourthly, the shortcomings and suggestions of the new marketing strategy of "Run Brothers"
(A) the shortcomings of the new marketing strategy of Running Man
(B) Running Man's new marketing strategy suggestions
Knot? discuss
More is ok.
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