Basic educational system: four years | Enrollment target: | Education: technical secondary school | Professional code: 130309.
Training objectives
Training objectives
Training objectives: This major aims to train applied and compound talents who have multidisciplinary knowledge and ability in Chinese language and literature, journalism and communication, drama, film and television, etc., and can engage in broadcast hosting and news communication in media institutions such as radio and television and other related units.
Training requirements: Students in this major mainly study the basic theoretical knowledge of China language and literature, journalism and communication, China broadcasting, art, drama, film and television, receive basic training in Mandarin pronunciation, broadcasting and vocalization, vocal language expression, broadcasting and hosting of radio and television programs and columns, and master the basic ability of artistic creation and broadcasting and hosting of vocal language.
Graduates should have the following knowledge and abilities:
1. Master the basic theoretical knowledge of China language and literature, news communication, China broadcasting, art, drama, film and television, and have knowledge of philosophy, politics, history, economy, society, law, psychology, aesthetics and other disciplines related to this major;
2. Master standard Mandarin, have good ability of broadcasting and hosting voice and language expression, have the ability of broadcasting and hosting news, variety shows, social education topics and other programs, and have the creative ability of reading literary works, broadcasting and dubbing film and television dramas;
3 familiar with the principles and policies of the party and the state and relevant laws and regulations, with basic news propaganda and program production capabilities, familiar with basic communication technologies and equipment;
4. Master the basic methods of literature retrieval and data query, have preliminary scientific research ability, and have strong innovation consciousness and adaptability;
5. Have the basic ability of listening, speaking, reading, writing and translating in English and the basic ability of using the Internet and computers.
Main subjects: China language and literature, journalism and communication, drama, film and television.
Core courses: Introduction to Broadcasting Hosting Art, Putonghua Phonetics and Broadcasting Pronunciation, Broadcasting Creation Foundation, Broadcasting Hosting of Radio Programs, Broadcasting Hosting of TV Programs, Linguistics Introduction, Journalism and Communication.
Main practical teaching links: professional training and practice in each learning stage; Professional practice, professional practice and graduation practice in radio and television colleges; Various professional competitions organized through professional teaching and the second classroom; Participate in various professional competitions such as the host contest of radio and television media and social organizations; Research and writing of course papers and graduation papers, etc.
Main professional experiments: Putonghua pronunciation and proficiency test experiment, broadcast phonation experiment, language expression experiment, literary and artistic works performance and film and television drama dubbing experiment, radio program broadcast hosting experiment, TV program broadcast hosting experiment, live report experiment, radio and television program production experiment, etc.
Length of study: four years.
Degree awarded: Bachelor of Arts.
Professional ability requirements
Professional ability requirements
The main contents of professional teaching
The main contents of professional teaching
Television broadcasting and program hosting, radio broadcasting and program hosting, news broadcasting, radio host training, broadcasting creation foundation, radio and television news writing, Putonghua pronunciation and broadcasting, radio host introduction, radio news and radio and television interview are trained in the following professional directions: Chinese, English, radio and television.
Major (skill) direction
Major (skill) direction
Radio stations and television stations: radio broadcasting, television broadcasting, program hosting, news broadcasting and journalists; Film and television production enterprises: film and television dubbing.
Example of vocational qualification certificate
Example of vocational qualification certificate
Examples of continuing learning majors
Employment direction
Employment direction
Employment prospect of broadcasting and hosting art major;
Broadcasting and hosting majors are no longer as far away as people think, and the employment units after graduation are no longer limited to radio and television stations. With the development of network technology, emerging media such as Internet TV and car mobile TV need a lot of media talents to fill it, which gives us a good development prospect for this major, and talents in this field are extremely scarce at this stage. Therefore, as long as you work hard, the door to employment will always be open to you. There is no problem of narrow employment opportunities at all, and you will not become a talking vase after graduation. These concepts are out of date. We need to understand and keep pace with the times in order to grasp the future and gain a foothold in society!
With the continuous development of media and mass entertainment, the competition between TV stations at all levels in various places is also intensifying, and capable and personalized announcers and program hosts have become the focus of competition between TV stations and radio stations. This major combines arts and sciences, and graduates can engage in radio and television broadcasting and program hosting in radio and television stations and other units.
Broadcasting and hosting art majors belong to art majors in literature, including 27 art majors. Broadcasting and hosting art majors rank 20th in art majors and 48th in the whole literature majors. The cities with good employment prospects are: Beijing, Guangzhou, Wuhan, Shanghai, Hangzhou, Changsha, Nanjing, Kunming, Chengdu and Shenzhen.
Employment direction of broadcasting and hosting art major;
After graduation, students majoring in broadcasting and hosting art can engage in news propaganda work such as broadcasting and program hosting in news propaganda departments and other enterprises and institutions. With the birth of Internet, a brand-new media, traditional media, including television, will be strongly impacted, and at the same time, it will also bring new employment fields and opportunities to program hosts. Some time ago, after the release of the information about the high-paying recruitment of program hosts on this website, it caused quite a response. This new media has new content for the requirements of the host. Such as necessary computer knowledge and skills.
Corresponding occupation (post)
Corresponding occupation (post)
Other information:
1, broadcast hosting art test project-designated manuscript reading broadcast hosting art test in order to examine the phonetic characteristics, pronunciation status and basic reading ability of candidates. The basic requirement of reading aloud is clarity, fluency and vividness. The manuscript assigned for reading is a narrative of several hundred words, which is distributed to candidates in the examination room. 2. Discussion on the theme of the broadcast hosting art test project The broadcast hosting art test mainly examines the logical thinking and improvisation ability of candidates. According to the temporarily assigned topics, refine your own opinions, express them concisely and extemporaneously, and show your inner quality and professionalism in discussion and debate. 3. Broadcasting and hosting art test projects to recite poems, essays, novel fragments, fables and other literary works are more emotional, tortuous, vivid and diverse than ordinary narrative manuscripts. Through the recitation of literary works, the broadcasting host art test mainly examines the adaptability, change, language perception and expression of candidates' voices. The content of this exam should be better, more perfect and more confident. This content is limited to 3 ~ 4 minutes, and the text is about 600 ~ 800 words. 4. Improvise the broadcasting and hosting Exam Project. The broadcasting and hosting Exam further examines the news literacy, news sensitivity and professionalism of the candidates by setting up some temporary designated content links, so that the art candidates can further fully show their personalities and specialties. 5. Answer the examiner's questions in the art test of broadcasting hosting. Through the interactive link of questioning, the comprehensive quality of the candidates of broadcasting and hosting art is further investigated, so that the candidates can fully display their personality and internal quality. Topics involve literary knowledge, common sense of life, basic concepts, current affairs and politics, radio and television, and the problems are basically within the knowledge and common sense of senior high school students. The way of investigation is either the candidates randomly choose topics or the examiners randomly ask questions.