First of all, the topic should be as specific as possible, and it is difficult to write a high-quality paper because the topic is too broad; Second, research materials are relatively easy to obtain, such as the research foundation of predecessors, or it is easy to collect survey data; Third, try to take into account the needs of future work, that is, let the thesis continue to play a role in future work (or when choosing a job).

Ten reference topics of network marketing:

(1) enterprise website planning and design for network marketing;

(2) Comparative study on the development of online marketing between China and the United States;

(3) A comparative study of online marketing and traditional marketing information dissemination methods;

(4) Research on consumer behavior of online retailing;

(5) Marketing strategy of e-commerce website mailing list;

(6) Research on the problems and countermeasures of mail marketing;

(7) Current situation and development trend of online customer service;

(8) The principle and development trend of search engine marketing;

(9) Research on the development trend of online advertising;

(10) online market research method and its application.