Material poverty can destroy the dignity of your life, and spiritual poverty can exhaust the reincarnation of several generations.
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Why is cognitive poverty a person's greatest poverty?
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Deng Ning-Kruger effect
During the period of 1999, psychologists Deng Ning and Kruger did a study in their paper How Lack of Correct Understanding Causes High Self-evaluation: among a group of college students, they took different tests and then asked them to do self-evaluation.
The results showed that the group with the worst test scores thought they were among the best. This phenomenon was later called Deng Ning-Kruger effect, or simply called Ducker effect.
Ducker effect is a cognitive deviation phenomenon, which may be that people with low ability overestimate their own level, or that people with high ability overestimate the level of others, but in either case, it is because individuals misjudge the cognitive level of a specific person.
The first stage, the ignorance stage, I don't know.
It seems that everyone knows, doesn't know about learning, doesn't like learning, has no clear understanding of himself, is a giant baby, and thinks he is great. There are many such giant babies in society who always like to be self-righteous. See if you are at this stage. If you are at this stage, you should be careful.
The second stage, the valley of despair, knows you don't know.
In the face of reality, self-confidence was hit and collapsed. I am aware of my lack of knowledge and skills, but if I don't deal with it at this stage, I will easily feel inferior and lose my motivation. If you wake up at this stage and have a clear goal, the sooner you wake up in life, the smoother your later development will be. At this stage, think about whether many of us are being beaten by society and rubbed by reality.
The third stage, the window of enlightenment, know you know.
At this stage, I am most willing to accept new things, accumulate experience, sublimate wisdom and enhance wisdom. This is similar to the stage when many of us have really experienced failures and setbacks, know what we lack, become more mature psychologically, and strive to improve ourselves.
The fourth stage, the static stage, I don't know if I know.
To eventually become a leader in a certain field is to realize the value of life, reach the level of human beings and make steady progress on the plateau. After understanding the Ducker effect, you will find that if you can't get rid of your cognitive bias, you are likely to fall into the cognitive shackles and be unable to extricate yourself, thus failing to achieve great success in life.
This is why cognitive poverty is a person's greatest poverty.
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Cognitive poverty will lead to cognitive limitations.
When a group of people were fighting for a piece of gold, someone picked up a diamond and left. It's not that people who rob gold can't rob diamonds, but from beginning to end, no one told them that there is something more valuable than gold. This is the difference between cognitive ability and cognitive ability.
During the epidemic, many entrepreneurs and bosses had a hard time, and the development of many companies was limited, and even survival was a big problem. An entrepreneur once told a very interesting story. He said, "We will never make money from our customers. We only do one thing. We only help customers save money, and we take a little of the money saved.
What does he do? He helps those high-end restaurants prepare pre-cooked dishes in the central kitchen. He doesn't cook simple dishes, such as steamed swordfish, but steamed it directly.
He only cooks those dishes that restaurants need to make a lot of time and cost, such as braised pork, sweet and sour pork chops, such as lion's head. He does it in the central kitchen, which is much cheaper than those restaurants.
He helps users save money by his ability, and then divides a little from the money saved. During the epidemic, his business was not affected, but increased by 300% year-on-year.
This is the crush of high-dimensional cognition on low-dimensional cognition. In the future, the biggest gap between people is no longer information asymmetry, but cognitive asymmetry.
Against the trend, you can only make money by technology. In the process of change, only by cognitive growth. The same industry, the same business model, and even almost the same products have different results.
In the final analysis, it depends on our cognitive level of looking at the world. Cognition has boundaries, so does thinking. Cognitive poverty is a person's greatest poverty.
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There are boundaries between cognition and thinking.
There is a concept called value space. So what exactly is value space? After you started your business, did the whole trading chain get more value at the same cost?
For example, in the past 100 kg of peanuts could squeeze out 25 kg of oil. You improved the squeezing process, and you can squeeze out 40 Jin without changing the quality. This project is very promising. Because you have found a "value space". Between someone else's 25 kg and your 40 kg, the extra 15 kg of oil is your value space. You can take out the extra 15 Jin of oil and give 5 Jin of oil to users.
In other words, users can buy 30 Jin of oil at the same price. They will be happy to take refuge in your arms from their competitors. Then, you give another 5 Jin to your partner. The partners are also very happy. So more people are willing to help you sell oil. There are still 5 Jin, you can keep it for yourself.
You deserve it. This is the "value space".
With the value space, everyone expects your success. If you say that no matter who squeezes today, you can only squeeze out 25 Jin. No one can squeeze out 40 Jin. Everyone is the same.
You think you're doing this because of your feelings. You have been using peanut oil since childhood, and you have known the value of peanut oil since childhood. You hope everyone in China can cook with healthier peanut oil.
You work hard, you can persist. You also firmly believe that you can do what others can do well. You may be able to do better. You might be very excited. But it's hard to achieve.
Because your feeling is not a value space.
Consumers will not help you. It doesn't matter who you buy it from. Why do consumers change people? They don't know you very well. Partners will not help you, the purchase price is the same, and they are not willing to take risks to cooperate with you.
You may have a hard time, or you may just linger on. However, this is not entrepreneurship. This is working in the name of starting a business.
Never fall into the cognitive limitation of how to make money. People who pursue money often can't make money. Without long-term cognitive advantage, any short-term rapid growth has no future.
When we do something, we should think about it: what value space have I created in this matter? Instead of thinking: can I make a lot of money by doing this?
Cognition has boundaries, so does thinking. The boundary of cognitive dimension is different, and the result will be very different.
Therefore, cognitive poverty is a person's greatest poverty.
02
How to get rid of the bondage of cognitive poverty
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Change the restrictive thinking mode
Reshape the way of thinking
What is "limited thinking"?
For example, when buying a house, people with "restrictive thinking" will first consider: "How much money do I have and how much do I earn every month? Then, in turn, calculate whether to buy a house and what house to buy. People with "goal-oriented" thinking should first consider: "Do I want to buy a house? What kind of house do I want to buy? Then calculate how much is left and how to solve it. "
People with "limited thinking" can do great things if they have the ability; "Goal-oriented" people, that is, as long as they want to do great things, they must cultivate great skills. Then a specific big goal is decomposed into sub-goals and these sub-goals are solved in stages.
No one can ask, no money can be borrowed, no knowledge can be outsourced, restrictions can be circumvented, enemies can make them up, and opponents can buy them off. No matter what difficulties you encounter, I believe there will always be a way.
This is how the cognitive gap between the rich and the poor began to widen step by step.
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Learn from and compete with the masters.
The purpose of adult learning should be to pursue a better mode of thinking, not to acquire more knowledge.
In the reverse thinking mode, even if more information is added, it is only a low level of repetition. Chatting with different people, especially with experts from all walks of life, will give you different perspectives and wisdom about the world.
Communicate with experts frequently, and slowly your thinking operating system will be upgraded subtly. Environment often shapes people's thoughts and character more thoroughly than reading and school education.
Everyone needs balance, not a single path dependence. Successful people, unsuccessful people, hard-working people, down-and-out people, different life scenes, individual confusion, desires and struggles have accumulated different experiences.
The problems you have encountered may have been encountered by experts. Experts have already experienced the dilemma you are facing at the moment. The pit you stepped on may have been stepped on by the master. You think there is an abyss ahead, and you begin to give up on yourself. Master believes that the so-called bottomless pit, if it goes on, is also the future of Wan Li.
Constantly learn from and compete with the master; The circle determines the way of thinking, and the way of thinking determines the way out.
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Think independently and bend down to enter the game.
When you stand on the 1 floor and look out, it's full of details, things around you, street quarrels and illegal parking. When you stand on the 10 floor and look out, you can see some parts, details disappear slowly, and contour association appears. When you stand on the 100 floor and look out, you will see the overall situation, and you will realize the distribution of natural resources and the boldness of urban design.
When you are on the 1 floor, you should be more willing to take the initiative to go to the 5 th, 8 th and 10 floors to see what you can see. When you go back to the 1 layer, you will understand the depth of the problem from different angles and never forget the details.
From God's perspective, you can instantly pull yourself into the air and overlook the overall situation. You must also have the skills of a trader. You can dive to the ground instantly to remember the details. Know when it is in the air and when it is on the ground.
As long as you don't realize it, others can't give it to you, and if they give it to you, you can't hold it. Only when you really realize it can you do it, and what you can do is yourself.
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Stay hungry. Stay hungry? foolish
Before Steve Jobs was temporarily fired, he said in his last speech at Stanford University: "Stay hungry and stay stupid". You will find that the better people are, the more modest they are, the more eager they are to learn, and they are used to learning everywhere with empty cups. They have a strong desire and desire to explore their own cognitive improvement and knowledge learning.
They don't like many mediocre people, who are self-righteous and complacent. Jiang Yang said, "When I was young, I didn't think it was enough to understand life without reading. When I grew up, I discovered that if I don't understand life, I can't read. The meaning of reading is probably to study with the feelings of life and live with the income of reading. "
Material poverty can destroy the dignity of your life, and spiritual poverty can exhaust the reincarnation of several generations. There is no road in life and there is no book in life. The books you have read and the roads you have traveled will unconsciously change your cognition and quietly help you erase your ignorance and superficiality.
Books are cheap, but that doesn't mean knowledge is cheap. Although reading may not make you successful and have a bright future; But reading can make you speak with virtue, do more things, speak with your feet and have fun. Reading is the lowest threshold for nobility.
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Learning is more important than loving learning.
① Use output to force input.
As mentioned above, as long as you don't realize it, others can't give it to you. You can't hold it if you give it. Only when you really feel it, can you do it, and what you can do is your own.
Therefore, one of the best learning methods is not simply reading and listening to others. The key point is to think and absorb by yourself after listening, and then use it to realize the unity of knowing and doing.
This requires us to develop the habit of summing up and sharing. For example, every time no matter what you have learned, you can write a summary and share what you have learned with people around you, which can not only help others, but also really use what you have learned.
More importantly, the ability to transfer knowledge. Every time you learn something, it is best to study with a goal, which is more targeted. While studying, we should think about our current problems and do things, and flexibly transfer and apply what we have learned.
(2) Systematic and in-depth study, and establish your own knowledge system framework.
There are many ways to learn. Reading is learning, chatting with powerful people is learning, practicing by yourself is learning, brushing Tik Tok is learning, and learning from expert system is also learning.
Different learning styles will also lead to completely different learning efficiency and results.
For example, many people always like Bai Piao and always feel that they want to learn something. Feel free to find some free information on the internet and just brush a Tik Tok. You can really learn something, but it's basically fragmented learning.
It's not a foundation, it should be said that it's completely fragmented learning. Now is an era of information explosion. It is easy to obtain information, but it is difficult to obtain accurate, high-quality and effective information.
Fragmented information is often used to attract people and cater to the human psychology of wanting Bai Piao, quick success and instant satisfaction, so it is free.
Accurate, high-quality and effective information is often a deep and systematic framework of knowledge system, because it is valuable, so it is paid. People who like fragmented learning seem to be able to learn without spending money. In fact, they forget an important issue, that is, time cost.
For example, when I first went to college, I didn't speak Mandarin well, so I felt a little inferior. I also try to learn by reading handouts and searching for some information on the Internet. After studying for a long time, I found that I still didn't improve much. It was not until I heard a lecture that I was deeply attracted by the speaker's speech. I was thinking, if only I could have his eloquence. Later, I learned that he had made thousands of speeches and was very professional in this field, so I decided to spend money to learn from him. Although I really didn't have that much money at first, I borrowed some from my friends, and then I slowly returned it to my friends. But after learning from him, I found that many things suddenly became clear. The master is really a master and you have to accept it.
In addition to studying, it is to take me to practice, give me all kinds of guidance, and create opportunities for me to perform, such as taking me to a speech, so let me start with the host. Later, I tried to speak, revise the manuscript, and give me advice after writing, which I couldn't learn by reading books and materials. In this way, it didn't take me long to learn I not only practice Mandarin very well, but also like speaking English. So far, I have given more than 500 lectures in hundreds of universities and some enterprises in China, such as Tsinghua and Beihang University.
My speaking ability has helped me to link many personal resources, enhanced my personal influence, and has a lot of intangible value. I often give lectures to some companies and earn a lot of money. Looking back, you will find that my study not only made me grow rapidly in a short time, but also made me get multiple returns.
This is actually a question of everyone's thinking mode. Many people's thinking mode is "use" and "give up" thinking, not "give up?" And "investment" thinking.
As the cloud says, the most worthwhile money for a person is the money invested in his own ability. The money for eating, drinking and having fun may have been spent, and his happiness will soon be gone. Only the ability to invest in yourself will be ten times, a hundred times or even more sooner or later.
The more excellent people you know, the more excellent people you will find willing to spend money to invest in yourself. They can scrimp and save, but they never skimp on their study. This is the so-called, the more powerful a person is, the simpler his life is and the richer his spirit is.
As long as what they want to learn is really valuable to them, even if they borrow money to learn it, because they know that they can earn it back many times in another way sooner or later.
Without learning, cognition will only stagnate.
Anyone who has been to my house knows that there are many books in my house. Taobao basically buys books and rarely buys anything else. My mobile apps are mostly learning apps, various paid courses, various paid learning contents and circles. When you only know fragmented learning, you will only make yourself poorer and poorer.
It's like snowballing. You always have a little sexual thoughts. Just roll a little east and a little west. When the sun comes out, everything melts. Only if you want to understand what you want, first build your own knowledge framework, and then study systematically and deeply.
Just like a snowball fight, you first choose a ramp with enough snow and a long slope, then roll a snowball, and finally you will roll bigger and bigger. Finally, for other small snowballs, you can crush them directly, which is a dimension reduction blow.
Isn't the gap between people the same? It is true that some people may feel "distressed" when they first start learning about investment, but think about those who keep spending money on learning. Are they bankrupt? Not really! On the contrary, the more you learn, the higher your cognition and the more wealth you have. This is the forward continuous cycle.
Instead of never being willing to invest in learning and falling into a vicious circle. The poorer, the busier. The busier you are, the less time you have to study. The less you study, the poorer you will become.
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Write it at the end
A person can never earn more wealth than he knows, and his knowledge and wealth must match.
Money earned by luck and speculation will eventually be lost by strength. In this society, those who make money from laymen are always experts, those who make money from unknown whites are always wise, and those who make money from hindsight are always prophets.
Every penny you earn is the realization of your knowledge of the world. Every penny you lose is a flaw in your understanding of the world.
When a person's knowledge and wealth don't match, the world will have 10 thousand ways to harvest him until his wealth and knowledge match. Life is a process of continuous cognitive improvement, and everyone has to pay cognitive tax.
Remember, don't always think you are smart, let alone be smart. Sooner or later, you have to pay taxes, otherwise you can only passively pay ten or a hundred times the price! ?
I wrote an article entitled: "After graduating from Peking University, I was cheated by 600,000 yuan, and I lent 420,000 yuan to a liar." You can have a look if you are interested. The next article is.
This article ends here. I was burning my brain when I wrote it. I guess your brain was burning when you read it. Thanks for reading it. I hope it helps you.
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