The opening report refers to the written explanation of the scientific research topic by the opening person. This is a new applied style with the enhancement of the planning of modern scientific research activities and the need of programmed management of scientific research topics. The following is the opening report of my tourism management thesis, welcome to share.
Opening Report of Tourism Management Papers 1 Optional Topics
2. Research purpose and significance:
The establishment of tourism network marks the beginning of the development of Internet-based tourism network in China. With the ebb and flow of e-commerce, travel agency websites have also experienced the baptism of the market. As a strategic weapon of tourism development under the network economy, travel agency websites have impacted the inherent barriers of China tourism market, and there is still a lot of work to be done in the future development of tourism e-commerce in China. Tourism e-commerce is like a big net, connecting many travel suppliers, travel agents and tourists. Compared with traditional tourism, tourism e-commerce not only improves business transparency and work efficiency, but also reduces marginal costs, highlighting the characteristics of personalized, informational and seasonal tourism products. As an important part of the new economy, the development of China travel agency websites presents a good trend. Ctrip. Com and E Long. This has given a shot in the arm to the development of the website of China Travel Agency.
The essence of online travel is tourism e-commerce. Whether it is a travel service provider or a consumer, all the communication between them is realized through the network, that is to say, the era of online travel is actually the era of tourism e-commerce.
3. Overview of research status and development trend at home and abroad:
The website construction of domestic travel agencies can be traced back to 1996 at the earliest. After a long period of construction and accumulation, there are quite a number of travel agency websites with certain information service strength in China. At present, these websites can provide comprehensive online information services for the service routes provided by travel agencies around the world, involving all aspects of tourism such as "eating, living, traveling, shopping and entertainment". Internet is sweeping the world at a crazy speed, which has an impact on all walks of life, and tourism is no exception. According to CNN data, the sales of 1999 tourism e-commerce exceeded US$ 27 billion, accounting for more than 20% of the total global e-commerce sales; About 1.7 million tourism industries around the world provide comprehensive, professional and distinctive tourism services online. More than 85 million people around the world have enjoyed the service of travel agency websites. In China, the Internet started relatively late, but now, as long as you surf the Internet and click on the "travel" search website, there may be hundreds of professional travel websites, such as Sina. Com, Sohu, Netease and other big websites listed on NASDAQ all have tourism columns. The future online travel may be such a model: a tourist orders air tickets, hotels and services online. When he arrives at his destination, from the moment he gets off the plane, his "food, shelter, transportation and entertainment" will be completely solved by the network. This kind of test is a bit like "network survival", but it is actually more practical.
Online travel is becoming the focus of worldwide attention. The data shows that the global e-commerce sales last year was 654.38+040 billion US dollars, of which the tourism e-commerce sales exceeded 27 billion US dollars. At present, there are about 654.38+700,000 tourism enterprises in the world to carry out tourism business contact online. According to the survey, there are more than 70 million netizens in China, nearly 70% of whom have received college education and have tourism demand and spending power. Therefore, "network tourism" is of great practical significance for China to achieve the goal of becoming a world tourism power.
Including air tickets, hotels and other resources, can provide users with screening services such as price comparison, resource situation and preferential information. Qunar has established business contacts with more than 400 air ticket suppliers and15,000 hotel suppliers, who will send their room rates and air ticket prices to the company.
4. The main research contents of this topic and the technical route and test scheme to be adopted:
4. 1 main research contents
The purpose of making this website is to publicize and introduce the websites of travel agencies, introduce and book scenic spots, realize online communication and business completion between customers and travel agencies or related units, and reflect some functions of e-commerce. The main features of this website are: 1, the interface is concise and clear, and users can quickly find the functions they need through it; 2, the use of functions, the main functions include route inquiry, route reservation, database management, air ticket reservation, website links, etc. , closely related to people's lives; 3. The management is convenient, and managers can maintain the database system through a unique management interface, such as adding and deleting tourist routes, viewing and processing route reservations, etc.
4.2 Technical route to be adopted
The development of this system adopts C/S mode. In the initial stage of the system, the system analysis is mainly carried out according to the steps of software engineering. Object-oriented technology and object-oriented design principles are adopted in the design, and UML unified modeling language is used to complete the system design, judge its feasibility, and complete the corresponding interface before coding. Each module can imitate Microsoft's COM technology, that is, component object model, and add functions to the system in the form of components.
In the packet capture module, network data capture technology is the key technology to obtain information. It obtains the original data through monitoring technology and filtering technology, and decomposes it layer by layer according to TCP/IP layering theory to extract the information in related protocols. Therefore, it is necessary to collect a lot of information, consult relevant literature and increase knowledge in this field.
Because the system is divided into modules and can be loaded in the form of components, it has great advantages for the later system maintenance and debugging, and improves the development efficiency of the system.
Apply the knowledge learned, implement this topic according to the software engineering development process, integrate theory with practice, do more hands-on operation, and complete this topic with system modularization.
5. Research basis:
(1) test conditions:
A. Existing conditions
Test software facilities: Virstual Studo 2008 compilation environment, good C++ programming ability and database.
B. Unqualified conditions and suggested solutions
Not eligible:
1. Some people are not familiar with the network interface and need further study and discussion.
2. I'm not familiar with interface beautification, and I need some time to study it.
I am not particularly familiar with programming, so I should strengthen my hands-on ability in the future.
4. Because the company is in a hurry, the working time is arranged from 8: 30 am to 9: 30 pm, so there may not be much energy to deal with this system.
Solution:
1. Try to check the relevant information after work and learn as much as possible about the network interface.
2. Finish the experiment in the form of overtime after work.
Learn the knowledge of network security as soon as possible, at the same time increase your self-help ability and strengthen the study of interface beautification.
6. Expected objectives and progress:
Expected objective 6. 1
The system can realize simple operation for customers and fully understand tourist attractions.
6.2 schedule
The first week: internship and research, consulting foreign language materials related to the project.
The second week: understand the industry situation, consult literature, read materials and write research reports.
The third week: Translate foreign language materials with more than 10000 words, prepare materials and learn JSP technology.
The fourth week: Submit the outline of graduation thesis and translation materials of foreign documents.