The total population of the United States is just over 200 million, but the number of cars is as high as 1.300 million, with an average of one car for every1.3 people. China has a population of/kloc-0.2 billion, but the number of cars is less than 2 million, with an average of one car per thousand people. The gap is so big! Even compared with other Asian countries, China is backward.

According to the prediction of experts in the automobile industry, with the sustained and rapid development of China's economy and the change of people's consumption concept, China will become one of the largest automobile consumers in the world, that is, the number of automobiles in China will increase rapidly in the next two decades. In the near future, driving will be a life skill that people generally master, and cars will no longer be a symbol of privileged people, but a means of transportation for people to go out. Then when people own a car of their own, they will undoubtedly be more prosperous. The usual cleaning care and regular beauty maintenance of cars will inevitably become people's daily consumption content.

On the other hand, despite the rapid development of large and medium-sized cities in China, the construction is not matched and there is a lack of parking lots, which makes a large number of cars live in the open air and suffer from wind, rain, sun and rain, which leads to the aging of cars. This makes the existence and development of automobile beauty care industry more conditional. Second, the existing problems

At present, car beauty care is still a relatively unfamiliar concept for most car owners. A group of car cleaners shaking rags are still using washing powder and detergent (which has acid-base corrosion on car paint), and buckets of dirty water pollute the urban environment. According to statistics, 300 million car cleaning fees fall into the hands of car cleaning families every year.

In addition, because the automobile beauty care industry has the characteristics of flexibility, simple operation, high profit and low risk, a large number of domestic car wash shops, auto parts boutiques, tire shops, auto repair shops and individuals flock to enter the automobile beauty market in order to gain market share, which leads to increasingly fierce market competition.

However, because the professional requirements of automobile beauty are very high, it is a brand-new concept, so it is essentially different from ordinary car washing, waxing and polishing. According to the survey, at present, many automobile beauty shops in the market are in a state of "no professional formal training", "no professional brand-name products", "no professional mechanical equipment" and no service quality guarantee. Moreover, because the country's management system for this emerging industry is still not perfect, consumers lack understanding of this industry, and some patchwork automobile beauty products have appeared in the market one after another. These miscellaneous brands, under the banner of imported professional brands, deceive users with clever camouflage and gorgeous advertisements and some fake and shoddy products. However, with the constant standardization of the automobile beauty care market and the improvement of people's consumption consciousness, fake and shoddy products will have no place, and automobile beauty shops without professional services will be eliminated if the status quo is not changed. How to stand, develop and grow in the automobile beauty care industry has become a concern of everyone in the industry. Third, the direction to solve the problem

First of all, the state should strengthen macro-management and improve the system of this industry. In August, 1995, the the State Council teleconference explicitly requested the municipal governments at all levels to ban car cleaners. 1in may, 1996, the national conference on standardizing the management of cleaning vehicles was held in Chengdu. On April 20 10, the Code of Practice for Automobile Beauty Decoration Industry was released, and relevant departments will revise it after collecting opinions from all parties. It will be submitted to the Ministry of Commerce for approval in May, and it is expected to be gradually implemented in the industry in the second half of the year, with the aim of gradually standardizing the management of the automobile service industry.

Secondly, with the improvement of urban management, the popularization and improvement of car owners' knowledge of car beauty, the mature development of car beauty market and the continuous improvement of people's consumption consciousness, the above phenomena will be greatly improved, and various problems will be solved, which will promote the development of car beauty industry on the track of healthy and rapid development.

Fourth, the development prospect of automobile beauty service industry

Under the impact of the financial crisis, China's economy began to show warmth. After the first quarter of 2009, China's economy showed signs of recovery. The package of control measures launched by China Municipal Government has achieved remarkable results, and various measures to rescue the market have achieved results at present. It is the automobile and other industries that show the first signs of improvement. Encouraged by the national automobile revitalization plan and other policies, the domestic automobile market continues to pick up. 1 February, automobile sales reached 1563600, up 2.7% year-on-year. In March, the domestic auto market was extremely hot, with sales exceeding one million in one fell swoop. In the first quarter, the total domestic automobile sales reached more than 2.64 million, a year-on-year increase of nearly 6%.

With the continuous growth of private car ownership in China, the development space of automobile service market will expand day by day. At present, the development of automobile service industry in China market is still in the primary stage, but the demand for automobile service by urban car owners will continue to be strong. There is still huge room for operation between consumption pursuit and market supply. By 20 10, China will form a huge automobile service market with the scale of1-10.50 billion yuan. I hope these can help you, thank you.