"I welcome working tools, especially because we are now living in an information age." When Bosh made this comment on "Big Data", his Heat team was dreaming of winning three consecutive championships.
Detailed explanation: the application of big data in NBA
Although the revenge of the Spurs, who lost in the finals last season, finally led LeBron to leave and return to the Cavaliers, which changed the situation in the east and west and finally affected the pattern of the whole league. However, just as the Al-Quds team gained new vitality in the league with the growth of age, over the years, with the "big data" playing an increasingly prominent role in the league operation and team development, people began to pay more and more attention to this technology and concept.
Not only in the rhetoric of Internet companies such as Google and Amazon, in the laboratories and papers of Silicon Valley and major universities, in the NBA arena, and in the process of the promotion and operation of the alliance around the world, "big data" has become more and more frequent and plays an increasingly important role.
numbers game
In history, perhaps there has never been a book that has had such a huge impact on the sports industry like Moneyball. After this book, people began to pay more and more attention to the characters in sports events.
An NBA game has four quarters, and the regular time is 48 minutes. An NBA team plays 82 regular-season games in a season, home and away at 4 1, and then the top 8 players in the East and West enter the playoffs. Under the 7-game system, they have to go through at least 3 rounds 12 before they can enter the final. The NBA now has 30 teams, and a complete official season lasts about five months, with more than 1200 games.
These numbers define a part of the NBA, and there are more data to make the NBA an increasingly popular event. In a way, its essence is numbers. Few sports events have such complicated data-not only the scores, assists, rebounds and shooting percentage seen by fans and the media, but also the PER (Player Efficiency Rating) that columnists relish, which transforms the players' performance on the court into comprehensive values through algorithmic formulas. Now it has become one of the important indicators to measure the level of players. Win Share reflects a player's contribution to the team's victory by comprehensively considering the indicators of team victory and player performance, that is, his importance to the team.
For the coach of the team, in addition to the performance on the field, it is also necessary to use these data to understand the characteristics of players, help them improve their weaknesses, give play to their advantages, and then formulate tactics on the field, promote the change of team style according to the changes in team composition, and maintain long-term competitiveness.
Such cases are not uncommon in the NBA.
Phil, who applied tex winter's "triangle offense" to the system of Bulls and Lakers and achieved great success? Jackson, the brilliant king who fully liberated Divac and Weber under the "Princeton system", used Nash and Stoudemire's cooperation to set off the Sun team with a 7-second fast break, and of course, he also experienced a change from the inside out. The transformation pain of Pop tactics has finally turned into a positive spur.
Players' ability and teamwork are transformed into data on the field, which becomes an important basis for off-field coaches and management teams to make adjustments. It can even be said that data not only becomes the guidance of players, teams and leagues, but also becomes their starting point.
"If a better analyst can't create an advantage, then who can? Better data! " In Harvard Business Review, Morey advocated the importance of data.
Perhaps, there is no team manager in the league who is more superstitious about data than the Rockets' Morey-although his enthusiasm and persistence are controversial among the league and fans because the team's performance has never been broken-it is undeniable that his data theory is being accepted by more and more teams and even leagues.
Recently, NBA signed a nine-year broadcast contract with ESPN and TNT worth 24 billion dollars, which made us realize that NBA has become an unprecedented commercial success, and behind this success, data is playing an increasingly important role.