Many people have to cancel their travel plans since the outbreak of the new crown pneumonia. However, after a long period of 10 months, during the Mid-Autumn Festival of the National Day, domestic tourism has ushered in a prosperous peak season. Now, autumn and winter are coming quietly, New Year's Day is approaching, and a new round of winter travel is beginning to recover. Here are five kinds of tourist poster templates for you. Choose your favorite style and start creating ~
1
Retro style
Tourist posters began in the early 20th century. At that time, the railway company will entrust artists to design posters to promote tourist cities, resorts and weekend trips in the same format.
The poster is brightly colored and stands out at the station. Hand-painted illustrations are full of retro flavor and strong narrative, giving people an adventurous, fresh and charming impression.
The tourist posters from 1900 to 1940 were also influenced by different art movements, such as Art Deco and Art Nouveau.
Recommend retro tourist posters for you in the Republic of China >>
2
Noise illustration plane illustration
AlexAsfour is a graphic designer and illustrator from Miami. He runs his own studio IdeaStormStudios in sunny South Florida.
In his spare time, AlexAsfour likes to draw illustrations of tourism and scenery very much, and published a collection of world tourism posters.
These graphic style illustrations are mostly composed of color blocks, which are simple and fresh. The long-term composition makes the picture look very open and fascinating.
In addition, AlexAsfour also adds noise to the sky, mountains, cars and other scenes, and the soft gradient color is filled with granular texture, which not only gives the illustration a rich three-dimensional sense, but also makes the whole page look very delicate.
The colors of illustrations are mostly warm, full of retro flavor, and the flat wind with low saturation is soft, light and full of vitality. Posters are mainly based on graphic visual presentation of illustrations, with few words, including main subtitles and auxiliary information.
AlexAsfour takes into account the composition and color of illustrations, and the style and arrangement of words are in harmony with the whole.
Recommend Pingfeng Illustration Poster for you >>
three
geometrical shape
In the 20th century, many travel agencies invited commercial designers instead of artists, and the poster style became more modern and simple.
Nowadays, Memphis style is very popular in graphic design, which is characterized by a large number of geometric elements such as points, lines and surfaces, lively and bold typesetting, bright colors and strong contrast.
ToralBheda, a designer from Mumbai, India, used this style to create a series of minimalist tourist posters, showing the representative elements of various countries or regions, such as landmark buildings, national flags, culture and so on. , with abstract visual language. The picture is simple but interesting.
four
High quality photography
The promotion of tourist attractions is inseparable from photographers, and good pictures can often make people think of "I must go to xx in my life" at a glance.
Large-scale temperament photography, coupled with simple typesetting copy, is the routine of many Japanese small fresh travel posters.
Each award-winning poster can be printed as a decorative painting. Photos show beautiful natural scenery everywhere from composition and color to light and theme.
five
Graphic creativity creative graphics
Expressing creativity in posters is also a common advertising routine, and people have a low sense of rejection of interesting and novel things. The content of tourist posters is to attract tourists, and how to express the beauty of scenic spots is a creative idea worth exploring.
For example, the print advertisement designed by ALMAPBBDO in Brazil for the travel magazine TOPDestinos is very novel, which vividly presents the waterfall scenery in the form of cake. In the gradual gray background, a large area of green and a small area of clear blue make people shine.
For another example, in this skiing-themed travel advertisement, there are no scenic spots in the poster, and only a few pieces of paper and a paper clip on the desk are used to build a simple skiing scene. At first glance, it is a travel advertisement aimed at office workers, and the copy and picture cause strong * * * sound.
Poster of the Republic of China: Women's wear is more attractive than years. This is a poster of the Republic of China.
What is more attractive than the poster is the woman's dress.
Looking back at the posters of the Republic of China in the past hundred years, it seems that the gentleness of time has once again come to my face. Women's roundness, agility and profound shyness, exquisite costumes and exquisite accessories, traditional national style and western style complement each other, and bookish and luxurious style shine brilliantly, as if telling people.
"How well can women wear in the Republic of China?"
In that fashion, there is a retro atmosphere.
Different dressing styles in different scenes are really unforgettable.
From these posters of the Republic of China, we can see what was popular in that era. After reading it,
Exquisite fashion in uppercase!
That sense of time is overwhelming.
Cosmetic advertisements may best reflect the characteristics of women's times. The women in these posters, whether dressed in dresses or cheongsam, are plump, symmetrical, gentle and moving, and it is not difficult to see the criteria for judging the beauty of women in the Republic of China.
The cheongsam pattern outlined by lace looks very complicated, but it is graceful with a white silk bottom. The woman's makeup is very pink, and it is super smart with a feather fan.
Light green and red red bean paste cheongsam, with milky white gloves, is elegant and beautiful, and conveys more goodwill to us.
If you just think that cheongsam is just the endorsement of the broken flowers, it must be because you have never seen the blue and white lines with wide and narrow stripes. Golden high heels are similar to Mary Jane shoes today.
The typical collocation of peony and orange, the streamline of female sideburns is very natural, and it also embellishes the face. With exquisite hairpins and headdresses, (I heard that both Cinderella and your lady have the same belt and different styles. )
The small coat of the palace collar has only one round button, revealing a high-necked dress. To Mei Shangjun's surprise, the original pleated skirt can also be integrated with the elements of cheongsam, just like the above picture. (You can also cover your lower abdomen and suddenly feel very witty. )
Almost all tobacco and alcohol posters are interpreted by women. The picture of a woman smoking is fixed in that distant time and space.
In tobacco and alcohol posters, the characters' deep feelings are more vivid and their clothes are more nuanced, such as wearing.
cheque
Next to the woman in the skirt, there must be a woman of different colors.
The same cheongsam
That woman has a cigarette pattern in the lower right corner, which makes people envy such a slow time.
The champagne evening dress looks very different from what it is now. It is conservative and elegant, and it reveals a little delicate and charming in simplicity. Low nude high-heeled dancing shoes became the best accessory of this skirt.
There are light ones and simple ones!
Very creative!
There are traditional and durable ones!
Just like wearing the most beautiful flowers on your body!
Even decorated with a long cloak, elegant and warm. Compared with what we are wearing today,
Women in the Republic of China were so vivid!
This little red sweater is the most exciting one! The woman in the poster is sitting comfortably in a chair, and her gestures are full of joy! Silver high heels look advanced and tasteful in this dress.
The pink color of red bean paste makes people look more girly!
The introduction of western open ideas during the Republic of China also made posters bold.
There are not a few advertisements that expose women's clothing, some are avant-garde and open, and some are bold in color matching.
Contrast color series
Lively and bright.
Feather retro hat, handkerchief, necklace, silk colored coat, gray-blue skirt. Probably the most fashionable dress at that time!
It is not only the brilliance of clothing, but also the exquisite portrayal of home atmosphere!
Ordinary women's wear is dominated by elegant and bright colors, and the weakening of caramel yellow and its collocation with lemon powder make people shine.
Dressing in traditional posters: giving it a more modern atmosphere
Department stores, insurance, daily necessities, etc. Almost all of them are dominated by women.
The material of woolen cloth is used to the extreme in the coat, and what moves Mei Shangjun most is that the coat is also equipped with such a beautiful cheongsam!
It is normal to use flowers as headdresses, but when the lines of flowers are connected with clothes, they look different. The outline of the clothes gives the woman in the poster a sense of royal obedience.
The gorgeous polka dot pattern does not make the people in the painting look bloated, but it is paired with an orange cheongsam, which is particularly energetic under the contrast of different saturation.
Wow! Very comfortable to wear and demonstrate! Is there wood? The diamond pattern on the sweater makes the overall collocation have subtle changes, and it is playful in leisure.
Women in the world of the Republic of China, as Hu Lancheng said:
"Rising from the static, beautiful, has its own charm. Even if it is gorgeous, it is also a peony on the splendid surface, and the foundation is still static. "
This group of still air is slowly blooming, telling the story of their wandering life, just like the patterns on the sleeves of their cheongsam, dancing and romantic.
PS helps you with retro poster design in four simple steps. Today, this article is about the poster design style of retro funny style, mainly imitating the design style of the 20th century, with a sense of time, revolution and woodcut as the main points. The author also packaged and collected the special materials of retro style!
First, the choice of font.
There is no strict requirement for the choice of font. As can be seen from the miscellaneous advertising fonts in the photos, the only requirement for fonts is that the strokes should be thick! Make it bigger! Be eye-catching. As for serif, it's nothing. There's not much problem.
Of course, choosing traditional Chinese characters can add more retro flavor.
Second, the text modification
1, color block backing: in the era when there was no PS a long time ago, there were not many decorations that could be added to the text. Adding simple color blocks to the text was the most commonly used method of text modification in that era. It is recommended to use a color block without rounded corners.
2. italics: now it seems that low-explosive italics can be seen all over the street, even then it was not a trend.
3. Arc character: first draw an arc with the pen tool, and then click the arc with the text tool to input arc characters. If you need to adjust, you can hold down the Ctrl key and use the mouse to adjust ~ to explore together.
4. Word order: You can try to use the word order from right to left or from top to bottom to increase the sense of the times, but it is not recommended to use it in large text (posters should not be large text).
5, woodcut style: Most of the pictures in retro funny posters are woodcut style, and characters can also use pen tools to outline multiple irregular polygons (quadrangles) to increase the woodcut sense of characters. For example, a group of pictures describing the hard work of designers that were very popular before.
Third, mottled texture.
This is a very important skill to create a sense of time. Take the cover as an example. Whether it is mottled or not gives people a completely different feeling ~ I have prepared a mottled brush for everyone:
The use method is simple. Add a mask on the layer to be mottled (if there are many layers, you can group them first and then add the mask), then use a black mottled brush, resize and print directly. If you think there are too many spots, you can use a white brush to erase and modify the mask, which is very convenient.
Fourth, the use of retro elements.
In the retro funny style posters, a lot of retro elements are used, including red and special radiation, five-pointed stars, ribbons and retro labels.
Here is a simple way to make radiation.
Here, I want to focus on retro labels. Retro labels can be used to carry the main title of the whole poster, or they can be used as small decorations.
I really like this thing, so I made ten labels in one breath this morning. Here is PSD for you to download or see how to do it (non-vector):
Fifth, retro color matching.
Color matching is very important in the design of retro funny posters.
Common colors are red, blue, beige and light yellow. I recommend a safe way to choose a color scheme, that is, look for retro posters with your favorite color on the Internet, and extract the color scheme to design your poster.