Everyone is familiar with the promotion of website articles. Whether in-site optimization or in-site promotion, article writing is essential. Of course, when writing, we should also pay attention to how to write, in order to be included in search engines faster, and how to write to make the website flow and transform faster? Personally, I think there are the following points to pay attention to:

1, article title writing

The title is very important, so be sure to attract users' attention. But it also depends. You can't lose credibility because of grandstanding. If your content is not what users need, users will not be interested in reading it, no matter how good the title is. If you add brand words to the title, you can achieve the purpose of brand communication. Users can see services and products even without clicking.

Step 2 write the first paragraph of the article

If you have read the first paragraph of the article and are not interested in reading the second paragraph, the website will lose a lot of user traffic. The first paragraph is about the function of attractors, which attract users to read the following text. The study found that if an internet user sees the top 25% of your soft text without feeling uncomfortable, then most people will read it from beginning to end.

3. Content quality

The article is not for popular science, but for users to see the benefits immediately. In this information explosion society, no one has the patience to read boring advertisements carefully. If it doesn't particularly attract your idea, the best strategy is to use the simplest sentences and concise typesetting, so that others can find the content at a glance.

4. Website contact information

If the website is a marketing website, you'd better leave your phone number. Of course, don't overestimate the IQ of netizens. Although clicking on the hyperlink can directly skip the relevant page, not everyone knows and not everyone wants to know. Many people in traditional industries will choose a simple and direct way to consult. So, if you can solve the mobile phone problem, who will spend more time browsing your website?

5, website Seo optimization

In fact, most of our article traffic comes from search engine rankings, but every day you are softening, and many of your competitors are softening marketing, so you must consider how to optimize your article after each release. How to make users find you more easily by setting keywords? .

The above points are the points that should be paid attention to when optimizing and promoting the website. While we are constantly optimizing, we should also pay attention to some problems in the website and correct them in time, so as to keep the website in an excellent state and get more user traffic.