We need to be clear about three aspects.
1. Which products are prohibited and restricted by the platform, and which products need official approval to be sold.
For example, the jewelry jade mentioned above, don't touch the thunder, and obey the rules of Tik Tok.
2. Understand the British market of Tik Tok stores and the methods of explosive product selection.
Because countries and markets are different, the characteristics of explosions are also different.
Category determines life and death, and product selection determines sales.
We summarized the eight characteristics of explosive products of Tik Tok store in British market. Please refer to them.
0 1 large market demand; 02 Sales volume increased rapidly; 03 high product profit; Low after-sales cost;
05 Suitable for young people; 06 impulse order; 07 There are usage scenarios; 08 is highly differentiated.
3. Cleverly take advantage of the situation, make effective use of Tik Tok's official support policies and festival promotion, and do a good job in planning explosive products.
For example, according to the promotion calendar of Tik Tok store in the UK, the corresponding product selection work is carried out.
Here are a few examples to help you broaden your mind. I hope you can draw inferences. Blow up your own Tik Tok store and British store.
65438+ 10 New Year Promotion:
Clothing, fashion bag, 3C products, etc. They are all good choices. You can choose products that are in line with the atmosphere of the New Year, and the effect is better.
February Valentine's Day promotion:
It's right to take the romantic route. Many people will place orders to buy products that can express their love, such as jewelry and personal customized gifts.
Mother's Day Promotion in March:
This is a warm festival, jewelry, clothing, cosmetics and so on. Give full play to your imagination and the next explosion will belong to you.
Easter promotion in April:
If you want to sell more products this holiday, you must have a deep understanding of Easter, which is a Christian holiday and symbolizes hope and rebirth.
In May, bank holidays launched:
Products suitable for holiday purchase and consumption can be sold on shelves, as well as snacks, wine, toys and so on. You can try.
Father's Day promotion in June:
I bought a present for my mother in March, but my father couldn't let it go in June. Articles that men like, such as watches, razors, wallets, fitness equipment, etc. First, evaluate and investigate.
Big promotion in midsummer in July
Food, swimwear, beauty, sunglasses ... these products are good choices in hot summer. Summer promotion can add points to everyone's beauty, reduce points for their own bills, and easily "escape the heat"!
In August, bank holidays promoted sales.
Like the promotion in bank holidays in May, there is no fixed date in bank holidays, and the end of August is also one of 1 bank holidays.
The school season in September was greatly promoted.
The summer vacation is over, and it's time to welcome the school season! There are also big purchases before school, stationery, clothing, books, beauty life and other products will be liked by everyone.
65438+ 10 Halloween Promotion
In short, everything is established in advance, and it will be abandoned without planning. According to the promotion calendar of Tik Tok Store and UK Store, you can grasp the flow bonus and support policies of the platform and sell explosive products with high probability!