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Emotional labor thesis
Service quality is the life of the hotel industry. The uncertainty of service determines the inevitability of service failure, which will lead to the decline of customer satisfaction and loyalty, thus affecting the profitability and competitiveness of hotels. Effective remedial measures can not only make the hotel recover from service failure, but also enhance customers' image perception of the hotel, thus maintaining and improving the overall satisfaction of customers. Because the research on service recovery in China started late, there are shortcomings in understanding and practice in this respect; Therefore, the performance of hotel service recovery in China is not good enough and needs to be strengthened. Hotel front-line employees are the main way to contact customers, and their behavior and service directly affect customers' evaluation of the hotel. However, only when employees adjust their emotions under the guidance of corporate values and provide warm and cordial services to customers can they produce high-quality services and achieve customer satisfaction. Therefore, the research on the relationship between corporate values and emotional work and service recovery is of great guiding significance to improve the performance of hotel service recovery.