What kind of atmosphere do we live in today? At the same time, from the design point of view, how should the trend develop?
The following text summarizes the inspiration gained from the speech of Taiwan Province designer Shao.
flatten out
With the penetration of the Internet and the rapid development of technical iteration, all products will gradually become easier to use.
A netizen in Zhihu replied: "Now it is the imitation-flattening stage, and there will be more and more flat designs in the future. There are many reasons for rapid iteration, highlighting the content and restoring what the design should carry. In the final analysis, it is constantly correcting the trend of design. "
Under the trend of flattening, especially thanks to the praise of Apple products, this aspect has developed more rapidly. From the product point of view, Apple is extremely simple in appearance and UI interface. It is precisely because of this that many businesses are also developing products in this area quickly, taking the increasingly complex and easy-to-use products as their core competitiveness.
When it comes to complexity, the interior design and home design of the construction industry are the same, and their expressive power is getting weaker and weaker, and they are opposed to decoration for stacking.
Then, after a general understanding of the trend, how should a design individual develop?
When it comes to design, we must first understand the essence of design and update our understanding of design, which is in line with the current trend. Design belongs to applied science, Shao said. Judging from academic papers, its methodology mostly comes from other departments, such as statistics, psychology, philosophy and so on. Therefore, its essence is actually a collection of interdisciplinary and interdisciplinary knowledge.
Pluralistic thinking
Contemporary design should be diversified, and from the trend of the times, it is more and more diversified. The purpose of diversified development is to make the realization of core values more efficient.
Provide differentiation
In contemporary times, everyone is a master, so we can say that there is no master in contemporary times. A good designer must be an observer and communicator.
First of all, because in the era of information flattening, everyone has the same intellectual property rights as long as you are willing, and others who can learn can also learn, which shows that everyone can make good designs. Therefore, under such conditions, it is not enough to make a good design, but also to be a good designer. Then, in the diversified development direction, observation has become an important characteristic of an excellent designer. Shao said, it's like practicing. Originally, "seeing mountains is mountains and water is not water", but in the end, I forgot everything. "Seeing mountains is not mountains and water is not water". Only in this way can we have our own views and get out of our own way. At the same time, diversified development and differentiation cannot be separated from observation.
Secondly, many designers have expressed a lack of expressive ability, and I have met some people who are very good at designing but have average expressive ability. In fact, communication ability itself is an indispensable skill in contemporary society. However, as an interdisciplinary design, there is no good communication ability, and the birth of a good design is completely inseparable from good communication methods, so this trait is particularly important as a young designer.
For the development of multiple identities, Shao also mentioned a mode of thinking, which I think is useful for any discipline. Namely: T-shaped buildings and? 1+ 1 & gt； 2。
In your field, first establish your major or specialty as a vertical foundation, and at the same time deepen and consolidate development, and horizontally develop multi-dimensional competitiveness (the bottom is supported by your major). The other is that anyone can copy it today, which is particularly good. So it depends on who can provide differentiation so that1+1> 2。 In this era of multidimensional competition, this difference is more clear and obvious.
To sum up, due to the trend of flattening and transparency of the times, there are no masters at present, but multiple identities and cross-disciplinary horizontal connections can create stronger teams.
Written at the end: How to manage multiple identities has no standard answer, but it is a trend. Nowadays, design is not only related to productivity like traditional industries, but also a cross-domain, multi-dimensional and horizontal development of production relations.