Cultivate high-tech application-oriented professionals who can meet the front-line needs of enterprise information management and service, master modern computer and network technology, be familiar with economic management theory and knowledge, and engage in e-commerce business and marketing activities with the help of the Internet and advanced digital media technology. After graduation, students mainly serve the front line of e-commerce and marketing business in enterprises and institutions, and engage in post skills and management work such as commercial trade, online marketing and information technology services.

Main courses: principles and practice of e-commerce, enterprise informatization and e-commerce, logistics management of e-commerce, marketing practice, network marketing, development of business websites, practical application training of ERP, and simulation training of e-commerce.