From a technical point of view, domestic mobile phone manufacturers pay more attention to actively increase R&D costs and strengthen cooperation with foreign mobile phone manufacturers in order to obtain more technical supplements.
Judging from the development of the mobile phone industry, the domestic mobile phone market is still expanding; Therefore, it provides more development space for mobile phone manufacturers. In the situation that 3G mobile phones are becoming the pioneer of development, domestic mobile phone manufacturers should take advantage of the time buffer brought by the delay of 3G mobile phones. They will improve technology and plan the market.
Thirdly, under the guidance of customer-centered marketing theory, the differentiation of mobile phone product lines is becoming more and more obvious, because every demand of customers has certain marketing development space. Every update of core components will bring opportunities for the development of domestic ic mobile phones. In addition, the advantages of domestic mobile phones in circulation and human capital make them more competitive in price.
In the face of fierce domestic competition, we must solve more problems to be our best brand, such as:
1. First of all, we must be more innovative in technology and more assured in quality to win the trust of customers;
2. Secondly, expand the turnover, reduce the backlog of goods and reduce the repair rate of mobile phones;
3. When you meet marketing opportunities, seize it decisively. Focus on the market and customers and serve them.
My level is limited, that's all, I hope I can help you.