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Analysis report on Guilin tourism problems
Guilin has enjoyed the reputation of "the best scenery in the world" since ancient times. It is an important tourist destination city in China and even the world. It has two laurels, namely, the national key scenic spot and the historical and cultural city identified by the State Council, and is known as the pearl of international tourism. Guilin has beautiful scenery. The landscape represented by the scenery of Lijiang River and karst landform has the reputation of "four wonders" of green hills, beautiful waters, strange caves and beautiful stones. It is a typical representative and classic brand of China's natural scenery. "Wanfeng stands around the wild, and one water holds the city flow", and the scenery is in the city and the city is in the scenery, which is the unique charm of Guilin city.

Guilin is located in the northeast of Guangxi Zhuang Autonomous Region, with a total administrative area of 27,809 square kilometers. It has jurisdiction over 5 urban areas and 12 counties with a total population of 495.5438+05438+00000. The territory has complex topography and diverse landforms, surrounded by mountains, and the terrain decreases from west to east in turn. Lijiang River and Yijiang River flow through the jurisdiction from north to south. Guilin has vast and lush virgin forests, majestic and steep peaks and canyons, rushing streams and waterfalls, and amazing mountain terraces in the world.

Guilin has a large number of tourism resources, a variety of scenic spots and a good geographical combination. The urban tourism plate composed of urban area and lingchuan county, the southern tourism plate composed of Yangpu, Gongcheng and Pingle with Yangshuo as the center, and the northern tourism plate composed of Longsheng, Ziyuan, Quanzhou and Guanyang with Xing 'an as the center constitute the Great Guilin tourism circle, forming two golden tourism belts, namely Lijiang River and Baili Well-off Ecological Civilization Corridor, to build landscape sightseeing, leisure vacation and Guanyang.

Guilin is rich in tourism resources and has the following five characteristics and advantages: First, the mountains and rivers are beautiful and unique. Typical karst landforms and Danxia landforms endow Guilin with the characteristics of "beautiful mountains and clear waters, beautiful caves and strange rocks" and are known as "the best in the world". Second, natural resources and human resources are integrated. Lijiang River, reed flute cave, Elephant Trunk Hill, Longji, Bajiaozhai, Lingqu, Guihai Forest of Steles, Wangcheng and other scenic spots (spots) have their own characteristics; Third, the city and scenic spots are integrated, and you can see the scenery when you push the window out, with appropriate landscape distribution and good tourist accessibility; Fourthly, the spatial distribution of the landscape is multi-layered and has its own characteristics, which is convenient for the combination of various tourist routes and the development by stages and districts; Fifth, most scenic spots are supported by towns. Some scenic spots have a certain development foundation, which is suitable for carrying out multi-functional, multi-level and various forms of tourism activities to enhance the tourism taste. In recent years, Guilin has intensified the integration and development of tourism resources, and vigorously launched tourism products with distinctive features and excellent quality, such as two rivers and four lakes, Lemandi, Impression Third Street, Yu Zi Paradise, Longsheng Hot Spring, Yinziyan and Qin Cheng Water Street.

Tourism data of a calendar year

In 2004, the industry tax directly affected by tourism was 1595669 yuan, and the cost was 697786 yuan. The total amount of the two items is 2293455 yuan, and the contribution to finance is 10.438+09%. In 2006, Guilin * * * received13,379,500 Chinese and foreign tourists, with a tourism income of 6.875 billion yuan, up by1.03% and 18.63% respectively. The growth rate of tourism revenue is 7 percentage points higher than that of tourists. In 2007, Guilin received15,306,400 domestic and foreign tourists, an increase of 14.4% over the previous year, and achieved a total tourism revenue of 8,556,543.8 million yuan, an increase of 24.4%. In 2008, the tourism situation was grim, and the number of Guilin tourists still reached160,000, up 5.5% year-on-year. Received 6.5438+0.25 million overseas tourists, basically the same as in 2007; In particular, the total tourism revenue achieved a historic leap, exceeding 654.38+0 billion yuan, an increase of 654.38+08% over the previous year's more than 8 billion yuan. In the Spring Festival Golden Week of 2009, Guilin * * * received 324,500 domestic and foreign tourists, an increase of 92.93% over 2008 and 654.38+07 over 2007, which was the best level of the Spring Festival Golden Week in previous years. The city's tourism revenue reached 265 million yuan, an increase of 96.3% over 2008, and an increase of 2 1% over 2007, the best year of Spring Festival and Golden Week. It can be seen that tourism has played an important role in the economic development of Guilin.

2. The total contribution of tourism to fiscal revenue (the contribution of tourism to social employment in this paragraph and later was made in 2004, so I hope to consider the time factor).

The total fiscal revenue brought by tourism consumption should be the sum of fiscal revenue brought by tourism directly affecting industries, indirectly affecting industries and industries affected by tourism. The financial revenue brought by an industry indirectly or indirectly affected by tourism is equal to the financial revenue coefficient of the industry multiplied by the total tourism output of various industries directly affected by tourism. Finally, the total contribution of tourism to fiscal revenue is the sum of fiscal revenue brought by all tourism-related industries (including direct, indirect and induced industries) divided by the total fiscal revenue of the whole society.

3. The contribution of tourism to social employment

According to the content of tourism activities and the characteristics of tourism, the contribution of tourism to social employment should be divided into two parts. The first part is the employment opportunities directly provided by tourism. These jobs are direct employees who directly serve the six major tourism elements of "food, housing, transportation, shopping, travel and entertainment" in industries directly affected by tourism. The direct contribution of tourism to social labor and employment is the ratio of the number of employees directly affected by tourism to the number of employees in the whole society, in which the number of employees directly affected by tourism is equal to the product of the employment coefficient of various industries directly affected by tourism (the number of employees in departments is directly needed for unit output) and the output brought by tourism consumption in this industry. In 2004, the total employed population in Guilin was1459,800, and the number of employed people directly affected by tourism was 43,795, and the direct contribution rate of tourism to total employment was 3%. Because most industries directly affected by tourism are the tertiary industry, the contribution rate of tourism to the employment of the tertiary industry reaches 1 1%. The second part is the employment opportunities provided by tourism indirectly or indirectly for various industries. These jobs include jobs generated by tourism activities in industries directly or indirectly related to tourism. To measure the contribution of tourism to social labor and employment, we need to consider not only the employment effect directly brought by tourism, but also the employment effect completely brought by tourism. Only in this way can we give full play to the role and influence of tourism in creating employment opportunities. In 2004, Guilin's tourism industry directly and indirectly provided 10 1580 jobs, accounting for 7% of the total employment. This means that more than114 of the total employment in this city is closely related to tourism activities.