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Entrepreneurial experience of rookie inn
Life will always open the way forward.

In April 2020, after several months of hard work, Xiao K's company went bankrupt. Fortunately, the company is kind. After 1995, Xiao K received 65,438+10,000 yuan compensation from the company before becoming an unemployed youth.

After some thinking, he decided to start his own business and open a rookie station. His girlfriend heard about it and insisted on opposing it, so she broke up. The reason is that it is disgraceful for college students to "send express"!

Entrepreneurship is like archery, aiming at shooting, and the arrow will only fly in that direction!

K It is not a whim to be a rookie post, but through the observation in recent years, we can see that the in-depth development of e-commerce has brought a sustained "butterfly effect" to the express delivery industry: the express delivery industry will have a high-speed growth period for a long time to come.

Before deciding to be a rookie station, Xiao K has repeatedly studied the rookie station official website for a long time to ensure that there are no policy loopholes.

Subsequently, he registered with his Taobao account and uploaded complete business information.

Under the introduction of a friend, he found a 20-square-meter storefront in the village in the city and signed a one-year contract with the landlord. Then I took some photos of this store: according to the regulations, the name, address, photos outside and inside the store must be submitted to the rookie official.

Not long after the background check passed, he began to formally sign a cooperation agreement with the rookie station.

It was a very difficult period. After paying a deposit of 1000 yuan, he was quickly allowed to start decorating the facade. He is satisfied with the efficiency of the rookie.

Because there is no service provider in his area, door stickers, posters and other materials are made and posted by himself according to the unified production requirements of rookie station materials.

The main project in the early stage is to set up a standard door, and then buy some layered shelves and some necessary equipment for opening a store, such as a computer for recording at the front desk, monitoring settings, OCR guns, fire extinguishers, smoke alarms, receipt printers, electronic face-to-face printers, etc.

Soon, the rookie Xiaoer approved the renovation, which means that his post can start business.

Then the question comes: how much does it cost to open a rookie post?

As the saying goes, the poor live with the poor and the rich live with the rich. For little K who just lost his job, he took the assembly line route.

The upfront cost of K-Kai rookie station includes the following aspects: the entrance fee of rookie station, the cost of purchasing equipment, rent, labor, water and electricity broadband and other miscellaneous expenses.

May understand the impact of the epidemic on entrepreneurs. There is no joining fee for joining a rookie position, and even the deposit has been reduced from the previous 3000 to 1000. Generally speaking, the threshold for opening a rookie post is still very low.

One of the main inputs: the equipment needed to open a shop. These are all things that novices need to recognize. The main items are shown in the following figure. In fact, the investment in this part is not high, because some equipment can be bought second-hand, and the total cost is about 25 thousand.

In terms of rent, a 20-square-meter house costs 25,000 yuan a year, which is introduced by a friend and is relatively cheap.

The biggest input is labor. Because a person is too busy, Xiao K spends 5,000 yuan a month to hire an errand boy, which is almost 60,000 labor a year, including delivery and receipt. While taking the order, if the delivery is nearby, I will find a place to deliver the takeaway myself.

Other utilities are about 600 a month and 7500 a year.

In this way, the initial investment needs about 6.5438+0.2 million.

The company paid 654.38 million yuan. Over the years, I have saved tens of thousands and borrowed tens of thousands from home. After paying the initial investment, there are only tens of thousands left on Xiao K.

The young man staked all his property on an uncertain future!

In fact, the profit of the rookie station is very simple, that is, sending and receiving.

Let's start by receiving this piece.

Xiao K said that when the rookie mail is opened, everything will be fine, because it is just an intermediate service station and a place to send and receive express mail. So official website won't give you resources, you have to find them yourself.

In order to find business, Xiao K's family visited the courier company in the area where the rookie station was located, and issued their own business cards, hoping that they would concentrate the courier on their own stations.

A person's success is related to his vision. Little K chose to open a mail order shop in this place. What he sees is that there are not many express delivery companies in this area, and the number of recipients is increasing every year. The strength of express delivery enterprises alone cannot meet the demand of express delivery growth. Therefore, after the completion of Xiao K's rookie station, many courier companies also expressed their support. All foreign receipts are pressed to 0.5 yuan, and the courier company still gives Xiao K a single order according to 0.8 yuan.

In the first two months, because of the shortage of manpower, Xiao K's rookie station can only receive about 250 orders a day; A month later, Xiao K's sister came from his hometown to help him look after the store, and he went out to do business by himself. One day, he received about 600 orders. One day, he admitted them 500 yuan, about 1.5 million a month and about 1.8 million a year.

Let's talk about mail income first.

According to Xiao K, with the implementation of policies such as 7-day unreasonable refund for e-commerce, the profit of their mailing is higher as a whole. For example, if you want to return something you bought on the e-commerce platform, if the courier fee is 10 yuan, you can get 4 yuan at the rookie station. Of course, there are many 15 yuan.

If you can receive 100 emails every day, 400 yuan will probably receive130,000 emails a day and130,000 emails a year.

In this way, Xiao K's annual income can reach 3 1 0,000 yuan, minus the annual investment of about 654,388+0, and the annual net profit of 800 yuan (plus her sister's services) is 654,380+0, which is equivalent to the monthly income of about 654,380+0,000 yuan.

However, don't forget that the rookie station is also a good shopping scene. It would be a waste if this scene was not used.

K used the space of the post station to open a small shop of several square meters next to it, selling snacks, newspapers, fruits and so on. Anyway, with my sister watching, it is ok for the store to drive its own motorcycle when it wants to purchase goods.

Unexpectedly, after this small business is spread out, although the store itself can only enter a few thousand dollars a month. But many people associate it with the "rookie station" through this store, and the receiving and sending business of his rookie station has actually increased greatly.

Of course, little K also became more tired.

Do you see it? Here, the post office and shops are the simplest business ecology. The store drained the post office, and the post office brought potential business to the store.

Now Xiao K's rookie station is getting better and better, and has earned more than 300,000 yuan since April.

As mentioned earlier, Xiao K's girlfriend didn't support him to be a rookie station from the beginning, which may be related to her family.

Xiao K's girlfriend, let's call her Xiao Q. Xiao Q and Xiao K established a love relationship when they were in college. Xiao Q's father is the organization minister of the county, and Xiao K's family has been farmers for generations.

When Xiao K went to Xiao Q's house for the first time, Xiao Q's mother inadvertently said: We have a crush on you.

Perhaps it is his own job to analyze the case of the enterprise. After his company went bankrupt, Xiao K was bent on starting a business as a rookie station. But Xiao Q's opinion is that my father called me several times after hearing about it and asked you to find a "serious" job.

Little K can't figure out why being a rookie station is "not serious". To this end, the two quarreled constantly and broke up soon.

Now, K, who is single again, has hired two more employees. He also plans to rent a 10 square meter shop as a warehouse to meet the growing business volume.

Regarding the love that has passed away, little K no longer thinks about it. Now he just wants to work hard and earn money desperately. Just like in Emergency Public Relations, Huang Xiaoming said of his lawyer girlfriend Tan Zhuoshi: Or only work can make you rational!

Related Q&A: How much can a rookie station earn a year? Can you do the main business? It is similar to a person running a supermarket in 7 1 1, with an annual income of 500,000-800,000. But this is gross profit, and the cost of labor cost is not calculated, so it is not recommended that you do the main business. Because there will be many such industries in the future, but there will also be a lot of relative competition. If you are not competitive and can't do business, don't get involved.